Product Management Software – PIM
Definition of Product Data Management
Product Information Management (or PIM) can be defined as the gathering and management of product data in order to reintegrate it into the various mechanisms of the company: design, production, distribution, or even promotion.
Now at the center of business processes, data must be stored and handled carefully to avoid issues related to misinformation (incoherent product sheets, incorrect printed catalogs, internal confusion, etc.).
What is the difference between a PIM and a PLM ?
PLM (Product Lifecycle Management) is a product management software that enables the implementation of all or part of a product’s lifecycle phases: from planning to launch, including development, improvement, evaluation, and more…
It is used by product managers, product lifecycle specialists, and product teams to centralize product development processes and gain better visibility into each product’s lifecycle.
It should not be confused with a PIM, which intervenes downstream from product development. By centralizing and organizing data, this product management software helps you prepare the product for sale and distribute product information across all your channels (website, marketplaces, catalog, technical sheets, etc.).
To ensure proper management, it is often necessary to rely on product management software:
As a central point of reference shared across the entire company, PIM product management software facilitates data distribution and streamlines data processing. Acting as an online database, PIM software guarantees proper versioning and data integrity, since information only needs to be entered once to be saved or updated in real time across the entire platform.
What are the strengths of this PIM software?
Modular, intuitive, and user-friendly, this tool requires no technical skills to use.
PIM product data management software: what about the future?
Since they first appeared in organizations, product management software solutions have become increasingly essential—and this trend is not expected to reverse. It is clear that customers want direct access to the goods or services they are looking for without having to sort through countless similar products/services that do not fully meet their expectations. Product management software will therefore play an expanding role in a market where clarity of information is crucial for consumers.
We can imagine that product data software will also become central to our search engines in the future, matching user requests with the most accurate and detailed information provided by companies. It is therefore important to start enriching your PIM product database today to be able to meet growing customer demand.
How much does this type of PIM software (product data management) cost ?
At Interactiv’ Technologies, pricing is tailored to each customer’s needs. The cost therefore depends on several factors (number of product references, number of desired distribution channels, number of languages, etc.).
Thus, the Interactiv’ Technologies PIM is highly flexible and offers a very affordable price.
Would you like an approximate estimate of the price of Interactiv’ Technologies’ PIM software? Feel free to fill out this PIM price estimation form based on your needs by clicking here, to get a price range for this type of PIM software.
