Which PIM solution should you choose?
Comparison of the 2025 best platforms

Are you looking for a PIM solution (Product Information Management) to centralize your product data, manage your media (DAM), or handle your master data (MDM)?

This 2025 PIM comparison will help you choose the platform best suited to your needs.

  • What is a PIM solution?
  • How to choose the right PIM solution?
  • Comparison of the main PIM solutions (2025)
  • Focus on Interactiv’ DataBase : An All-in-One PIM designed for SMEs

1. What is a PIM solution?

A PIM allow to structure and distribute product information (descriptions, visuals, technical documents, etc.) across your sales channels: e-commerce website, marketplaces, PDF catalogs, and more. Some solutions also include DAM features (Digital Asset Management) or MDM (Master Data Management).

In summary, you need a PIM if you want to:

  • Centralize your product information
  • Improve the quality of your product information
  • Distribute consistent and up-to-date data automatically across your channels
  • Save time on exchanging files (PDF, Excel, etc.) with your distributors/suppliers

2. How to choose the right PIM solution?

Here are the 6 main criteria to evaluate before choosing your PIM tool:

Publisher or integrator?

Some solutions are deployed by integrators, while others (like Interactiv’ DataBase) are deployed directly by the publisher, without intermediaries.

SaaS or On-Premise solution?

SaaS PIMs (cloud) are easier to deploy and maintain since everything is managed by the publisher. On-Premise solutions require internal infrastructure, daily availability monitoring, and greater technical resources.

Usability

If you want your software to be adopted internally and your teams to participe actively in fulfiiling data, it must be easy for product, marketing, or e-commerce teams to use your PIM, without technical expertise.

Included features (PIM / DAM / MDM) and future scalability

Some platforms focus only on PIM, while others offer complete ecosystems including media management (images, videos) and master data management (brands, families…).

Having a PIM that fits your needs today is important,, but how it will work if you have future evolutions requests?
Some platforms are delivered in a fixed version that doesn’t evolve (except through costly custom development). Others (like Interactiv’ DataBase) are generic solutions that evolve over time based on customer requests. Thus, you benefit from an always-up-to-date version with regular new features.

Here are examples of key features:

  • Ability to manage different product information depending on the channel
  • Having image export formats adapted to each channel (PSD for print, JPG or WEBP for web…) with advanced renaming rules
  • Automatic enrichment / information updates using AI
  • Simple and fast export of data (Excel, CSV, PDF…)

Technical support

The level of service varies between platforms:

  • Not handled by the publisher, requires an integrator
  • Limited support contracts
  • Included in the subscription

Unlimited support included in the subscription (as offered by Interactiv’ Technologies) is a real advantage for SMEs (cost control, expert availability at any time, etc.). Other solutions offer paid or outsourced support.

Pricing model

Flat rate regardless of volume, minimum fee, subscription, or one-time purchase—each platform uses its own pricing logic.

3. Comparison of the main PIM solutions (2025)

CriteriaInteractiv’ DataBaseAkeneoQuableOneBasePimcoreNextPageAfineoMaps System
Solution type100 % SaaSSaaS / Open SourceSaaSHybrid (Fixed version)Open Source / On-premiseSaaS / HybridSaaS / HybridSaaS / Hybrid
TargetSMEsMid-market / Large enterprisesBrands B2CRetail / ConstructionCustom needsSMEsSMEs / IndustryLarge groups
UsabilityEasy to use✅Simple✅Simple🟡Complex🛠️Dev required🟡Complex🟡Complex🟡Complex
Integrated DAMYes✅Yes✅Yes✅Yes🛠️Dev required✅Yes✅Yes✅Yes
Multilingual / MultichannelYes✅Yes✅Yes✅Yes✅Yes✅Yes✅Yes✅Yes
Excel / PDF exportVery flexible🟡 Partial🟡 Basic✅Yes🛠️Dev required🟡 Basic🟡 Basic✅Yes
FAB-DIS formatNative. FAB-DIS Inside Partner❌No❌No❌No❌No✅Yes❌No✅Yes
Direct Print interfaceYes with EasyCatalog🟡Web-oriented🟡Web-oriented✅Yes with Excel❌No✅Yes with EasyCatalog✅Yes with Excel✅Yes with Excel
IntegratorsDirect integration by publisher✅ Large network✅ Partners❌ Direct by publisher✅ Integrators❌ Direct by publisher❌ Direct by publisher🟡 Some partners
Included supportUnlimited🟡 Paid / Premium✅ Ticketing🟡 Limited❌ (Open source)🟡 Limited🟡 Limited🟡 Limited
Pricing💡Volume-based💰 High / 🆓 Free (Open Source)💰 Medium💰 High🆓 Free (Open Source)💰 High💰 High💰 High
DeploymentQuick startup and deployment via publisher🕗 Long (via integrator)🕗Medium (via integrator)🕗Long and technical via publisher🛠️Long, technical🕗Medium🕗Medium🕗Medium / Complex

4. Focus on Interactiv’ DataBase: an All-in-One PIM designed for SMEs

Interactiv’ DataBase is a 100% SaaS PIM solution, designed for SMEs of all sizes. It is a generic solution, suitable for any company. Thanks to this structure, you benefit continuously from software updates and new features. All users work on the same version and are always up to date.

It includes:

  • An integrated DAM module,
  • Unlimited support at no extra cost (with the ability to call experts and project managers who deployed your solution),
  • Fast deployment without requiring an integrator,
  • The ability to configure Excel, PDF, or custom exports independently or tailor-made,
  • A complete partner ecosystem
    • FAB-DIS Inside certified partner solution,
    • ETIM France member,
    • ERP connectors (Sage, Dynamics, Odoo…) and CMS (Prestashop, Shopify…).
  • Customized pricing

Need more information?

Need more information about PIM, DAM, or our other solutions?
Feel free to contact us by email at contact[at]interactiv.tech by phone at 0 970 248 990.