{"id":18226,"date":"2026-06-03T14:55:21","date_gmt":"2026-06-03T12:55:21","guid":{"rendered":"https:\/\/www.interactiv-technologies.com\/?page_id=18226"},"modified":"2026-06-10T15:25:27","modified_gmt":"2026-06-10T13:25:27","slug":"agences-marketing-et-communication","status":"publish","type":"page","link":"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-agences-marketing-communication\/","title":{"rendered":"Agences marketing et communication"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull has-violet-accent-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:3rem\">\n<div class=\"wp-block-group alignwide has-blanc-color has-text-color has-link-color has-small-font-size wp-elements-bf8c93ea3ef9660c3f317439d4e72dba has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"alignwide wp-block-wpseopress-breadcrumbs\"><nav  aria-label=\"Fil d&#039;Ariane\"><ol class=\"breadcrumb\" itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li class=\"breadcrumb-item active\" aria-current=\"page\" itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\">Accueil<\/span><meta itemprop=\"position\" content=\"1\"><\/li><\/ol><\/nav><\/div><\/div>\n\n\n\n<h1 class=\"wp-block-heading has-text-align-left has-blanc-color has-text-color has-link-color wp-elements-045265790b11bfbd2270e88404bbb97f\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--60)\">Agences marketing et communication&nbsp;: automatisez la cr\u00e9ation des supports de vente de vos clients<\/h1>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-6c531013 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:65%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:65%\">\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color has-medium-font-size wp-elements-9d2d353a78b96af437dc2a67c9ec6b2a\">Les agences de marketing et de communication doivent aujourd&rsquo;hui traiter avec des clients de plus en plus exigeants pour la r\u00e9alisation de leurs supports de vente. Face \u00e0 ce constat, nous avons mis en place <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/\" target=\"_blank\" rel=\"noreferrer noopener\">Interactiv&rsquo; Publisher &#8211; EasyCatalog<\/a>, une solution qui supprime les t\u00e2ches r\u00e9p\u00e9titives de vos \u00e9quipes, pour leur permettre de se concentrer pleinement sur l&rsquo;esth\u00e9tisme de vos projets.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:35%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"692\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_growth-chart_4iho-1-1024x692.png\" alt=\"Soyez plus comp\u00e9titifs que vos concurrents gr\u00e2ce \u00e0 la mise en page automatique en r\u00e9alisant des supports de vente pour vos client plus rapidement et de fa\u00e7on plus optimis\u00e9e. \" class=\"wp-image-18232\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_growth-chart_4iho-1-1024x692.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_growth-chart_4iho-1-300x203.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_growth-chart_4iho-1-768x519.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_growth-chart_4iho-1-1536x1038.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_growth-chart_4iho-1.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color has-medium-font-size wp-elements-babcc78475b9393ff7dc8855f086ce33\">Notre \u00e9quipe d&rsquo;experts EasyCatalog vous accompagne tout au long de l&rsquo;installation et propose un transfert de connaissances afin que vous deveniez rapidement autonome en interne sur la solution.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignright size-large is-resized\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40)\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"998\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-1024x998.png\" alt=\"Logo InDesign CC 2026\" class=\"wp-image-1259\" style=\"aspect-ratio:1.0261148298293579;object-fit:cover;width:75px\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-1024x998.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-300x293.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-768x749.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\" style=\"margin-top:5px;margin-bottom:5px\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1.png\" alt=\"Icone 65 bits EasyCatalog\" class=\"wp-image-17213\" style=\"width:90px\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1.png 500w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1-300x300.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1-150x150.png 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignleft size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30)\"><img loading=\"lazy\" decoding=\"async\" width=\"777\" height=\"777\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1.png\" alt=\"Avis clients Google de la soci\u00e9t\u00e9 Interactiv' Technologies, sp\u00e9cialiste de la gestion et de la structuration de donn\u00e9es. \" class=\"wp-image-759\" style=\"width:75px\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1.png 777w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1-300x300.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1-150x150.png 150w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1-768x768.png 768w\" sizes=\"auto, (max-width: 777px) 100vw, 777px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/\" target=\"_blank\" rel=\"noreferrer noopener\">D\u00e9couvrir Interactiv&rsquo; Publisher &#8211; EasyCatalog<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50);flex-basis:35%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-8dd13e6d wp-block-group-is-layout-constrained\" style=\"padding-right:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<form class=\"wp-block-interactiv-technologies-it-form needs-validation it-pattern-form-simple it-pattern-card\" novalidate action=\"\" method=\"post\" enctype=\"multipart\/form-data\"><div class=\"it-form-ribbon\">D\u00e9di\u00e9 aux professionnels<\/div>\n<p class=\"it-form-title\">Demandez une d\u00e9monstration<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-7bc66994 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-status it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"status\" data-field-type=\"status\" data-field-label=\"Vous \u00eates\" data-field-required=\"true\"><select id=\"it_form_status\" class=\"it-form-field-control form-select\" name=\"status\" required><option value=\"\" disabled selected>S\u00e9lectionner un statut<\/option><option value=\"company\">Une soci\u00e9t\u00e9<\/option><option value=\"agency\">Une agence<\/option><option value=\"freelance\">Un(e) freelance<\/option><option value=\"association\">Une association<\/option><option value=\"individual\">Un particulier<\/option><\/select><label class=\"it-form-field-label\" for=\"it_form_status\">Vous \u00eates<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"society\" data-field-type=\"text\" data-field-label=\"Soci\u00e9t\u00e9\" data-field-required=\"false\"><input id=\"it_form_society\" class=\"it-form-field-control form-control\" type=\"text\" name=\"society\" placeholder=\"Soci\u00e9t\u00e9\"\/><label class=\"it-form-field-label\" for=\"it_form_society\">Soci\u00e9t\u00e9<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"identity\" data-field-type=\"text\" data-field-label=\"Nom Pr\u00e9nom\" data-field-required=\"true\"><input id=\"it_form_identity\" class=\"it-form-field-control form-control\" type=\"text\" name=\"identity\" placeholder=\"Nom Pr\u00e9nom\" required\/><label class=\"it-form-field-label\" for=\"it_form_identity\">Nom Pr\u00e9nom<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"mail\" data-field-type=\"email\" data-field-label=\"E-mail\" data-field-required=\"true\"><input id=\"it_form_mail\" class=\"it-form-field-control form-control\" type=\"email\" name=\"mail\" placeholder=\"\" required\/><label class=\"it-form-field-label\" for=\"it_form_mail\">E-mail<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"phone\" data-field-type=\"text\" data-field-label=\"T\u00e9l\u00e9phone\" data-field-required=\"true\"><input id=\"it_form_phone\" class=\"it-form-field-control form-control\" type=\"text\" name=\"phone\" placeholder=\"T\u00e9l\u00e9phone\" required\/><label class=\"it-form-field-label\" for=\"it_form_phone\">T\u00e9l\u00e9phone<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-consent it-form-field--consent form-check it-form-field--required\" data-field-name=\"consent\" data-field-type=\"consent\" data-field-label=\"\" data-field-required=\"true\" style=\"margin-top:var(--wp--preset--spacing--30)\"><input id=\"it_form_consent\" class=\"it-form-field-control form-check-input\" type=\"checkbox\" name=\"consent\" value=\"ok\" required\/><label class=\"it-form-field-inputs-label form-check-label\" for=\"it_form_consent\">En soumettant ce formulaire, j\u2019accepte que les informations saisies soient exploit\u00e9es dans le cadre de la demande de d\u00e9monstration et la relation commerciale qui peut en d\u00e9couler.<br \/>\r\nPour connaitre et exercer vos droits, veuillez consulter notre <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/politique-de-confidentialite-relative-aux-donnees-personnelles\/\">politique de confidentialit\u00e9<\/a>.<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n<\/div>\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--is-floating form-floating is-style-floating hasNoName\" data-field-name=\"mail_double_check\" data-field-type=\"email\" data-field-label=\"Enter email again\" data-field-required=\"false\"><input class=\"it-form-field-control form-control\" type=\"email\" name=\"mail_double_check\" id=\"it_form_mail_double_check\" placeholder=\"Enter email again\"\/><label class=\"it-form-field-label\" for=\"it_form_mail_double_check\">Enter email again<\/label><div class=\"invalid-feedback\"><\/div><\/div><input type=\"hidden\" name=\"name\" value=\"Demandez une d\u00e9monstration\"\/><input type=\"hidden\" name=\"product\" value=\"itpublisher\"\/><input type=\"hidden\" name=\"tpl\" value=\"31\"\/><input type=\"hidden\" name=\"landing\" value=\"950\"\/><button class=\"btn-form-submit it-form-submit-btn\" type=\"submit\">Je valide<\/button><input type=\"hidden\" id=\"_wpnonce\" name=\"_wpnonce\" value=\"459ffad6c9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/fr\/wp-json\/wp\/v2\/pages\/18226\" \/><\/form>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-976cd4dd wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:var(--wp--preset--spacing--30)\">\n<h2 class=\"wp-block-heading has-text-align-center has-gris-moyen-color has-text-color has-link-color wp-elements-13c47f7eefed731c4b336916e596841a\" id=\"introduction\">\u00c0 quels enjeux les agences sont-elles confront\u00e9es dans la cr\u00e9ation de supports de vente pour leurs clients&nbsp;?<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Pour rester comp\u00e9titives, les agences doivent aujourd&rsquo;hui surmonter plusieurs d\u00e9fis lors de la production des documents de leurs clients. De la gestion du temps \u00e0 la conformit\u00e9 des donn\u00e9es, voici les principaux enjeux actuels :<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7abde1fe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\" style=\"font-size:clamp(18.959px, 1.185rem + ((1vw - 3.2px) * 0.863), 30px);\">1. <strong><strong>Des exigences de qualit\u00e9 dans des d\u00e9lais de plus en plus r\u00e9duits<\/strong><\/strong><\/h3>\n\n\n\n<p>Aujourd\u2019hui, nous constatons que vos clients sont <strong>de plus en plus exigeants<\/strong> concernant la <strong>qualit\u00e9 de vos livrables<\/strong> et le respect des <strong>d\u00e9lais de production.<\/strong> Face \u00e0 cette course contre la montre, vos \u00e9quipes travaillent sous une pression constante o\u00f9 la moindre erreur de saisie ou d\u2019inattention peut rapidement engager la responsabilit\u00e9 de l\u2019agence.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le risque<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-rouge-accent-color\"><\/mark>? Des <strong>litiges commerciaux<\/strong> avec vos clients et une pression constante sur les \u00e9paules de vos \u00e9quipes, ce qui nuit \u00e0 l&rsquo;efficacit\u00e9 globale de votre agence. <\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1527\" height=\"1617\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_time-management_4ss6-Photoroom.png\" alt=\"Une client\u00e8le de plus en plus exigeante au niveau de la qualit\u00e9 et des d\u00e9lais de production pour leurs documents commerciaux\" class=\"wp-image-18236\" style=\"width:250px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_time-management_4ss6-Photoroom.png 1527w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_time-management_4ss6-Photoroom-283x300.png 283w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_time-management_4ss6-Photoroom-967x1024.png 967w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_time-management_4ss6-Photoroom-768x813.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_time-management_4ss6-Photoroom-1451x1536.png 1451w\" sizes=\"auto, (max-width: 1527px) 100vw, 1527px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50)\">\n<h3 class=\"wp-block-heading has-text-align-right is-style-default has-violet-accent-color has-text-color has-link-color wp-elements-4cd5425b40f37cd4b3cc73ec9145f300\" style=\"font-size:clamp(18.959px, 1.185rem + ((1vw - 3.2px) * 0.863), 30px);\">2. <strong>Les demandes de d\u00e9clinaisons multicanales<\/strong><\/h3>\n\n\n\n<p class=\"has-text-align-right\">Avec la <strong>multiplication des canaux de vente et de communication<\/strong>, vos clients ne se contentent plus d\u2019un seul et unique document commercial. En effet, ils exigent d\u00e9sormais de <strong>d\u00e9cliner<\/strong> un m\u00eame support de vente en plusieurs variantes afin de maximiser leur impact. Ces d\u00e9clinaisons peuvent  varier en fonction des cibles, des r\u00e9gions, ou encore de tout autre facteur que vos clients estiment pertinent.<\/p>\n\n\n\n<p class=\"has-text-align-right\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le risque <\/mark>? Une <strong>perte de temps<\/strong> si vos \u00e9quipes se chargent elles-m\u00eames de dupliquer, adapter et mettre en page chaque d\u00e9clinaison.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-d67db5e4 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\" style=\"font-size:clamp(18.959px, 1.185rem + ((1vw - 3.2px) * 0.863), 30px);\">3. <strong><strong>Les modifications de derni\u00e8re minute<\/strong><\/strong><\/h3>\n\n\n\n<p>Les projets de vos clients sont rarement statiques, et il est fr\u00e9quent qu\u2019ils <strong>exigent des modifications<\/strong> sur vos livrables \u00e0 la derni\u00e8re minute. Vos \u00e9quipes se retrouvent donc enferm\u00e9es dans un <strong>cycle long et fastidieux<\/strong> : production d&rsquo;une V1, r\u00e9ception des retours clients, cr\u00e9ation d&rsquo;une V2, et ainsi de suite. Ajuster manuellement des prix, des textes ou des visuels juste avant le bouclage prend un temps pr\u00e9cieux \u00e0 vos \u00e9quipes, qu\u2019ils pourraient allouer \u00e0 d&rsquo;autres dossiers clients.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le risque <\/mark>? Une <strong>baisse directe de rentabilit\u00e9<\/strong> sur vos contrats car vous y passez un volume d&rsquo;heures plus \u00e9lev\u00e9 que ce qui \u00e9tait pr\u00e9vu initialement.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1710\" height=\"1095\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_blogging_38kl.png\" alt=\"Modifications de derni\u00e8re minute lors de la production de supports commerciaux pour vos clients\" class=\"wp-image-18247\" style=\"aspect-ratio:1.495372180941207\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_blogging_38kl.png 1710w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_blogging_38kl-300x192.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_blogging_38kl-1024x656.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_blogging_38kl-768x492.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_blogging_38kl-1536x984.png 1536w\" sizes=\"auto, (max-width: 1710px) 100vw, 1710px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-gris-moyen-color has-text-color has-link-color wp-elements-0b09d7ba75593357a0554d29e6b1f414\" style=\"font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Envie d&rsquo;en savoir plus sur le fonctionnement de la mise en page automatique ? <\/h3>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">D\u00e9couvrez notre article d\u00e9di\u00e9 !<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a3b0702f wp-block-buttons-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/mise-page-automatique\/\" target=\"_blank\" rel=\"noreferrer noopener\">Comment utiliser la mise en page automatique\u00a0<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-gris-clair-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-ec2e7a44 wp-block-columns-is-layout-flex\" style=\"padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--30);flex-basis:100%\">\n<h2 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-433665a8df5bf08ad9eb91add5a34d7a\" id=\"informations-dpp\">Quels sont les b\u00e9n\u00e9fices de l&rsquo;automatisation pour les agences de marketing et de communication&nbsp;?<\/h2>\n\n\n\n<p class=\"has-text-align-center\">L\u2019int\u00e9gration de la mise en page automatique offre de nombreux b\u00e9n\u00e9fices aux agences de communication dans la gestion de leurs projets. <br>En voici quelques-uns :<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7abde1fe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<div class=\"wp-block-group has-blanc-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-left-style:none;border-left-width:0px\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-4189d4d3 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-18bd62ea58929e1a8e38cb4c5fdf2034\" style=\"padding-top:0;padding-bottom:0\">Une meilleure rentabilit\u00e9 sur vos contrats<\/h3>\n\n\n\n<p>La mise en page automatique vous \u00e9vite de <strong>copier-coller manuellement<\/strong> les donn\u00e9es de vos clients dans InDesign. En supprimant ce travail r\u00e9p\u00e9titif, vous r\u00e9duisez fortement le temps pass\u00e9 sur chaque catalogue ou brochure, ce qui contribue \u00e0 baisser vos co\u00fbts en interne.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">R\u00e9sultat<\/mark>&nbsp;: Vous pouvez prendre en charge <strong>plus de contrats<\/strong> simultan\u00e9ment et maximiser ainsi la rentabilit\u00e9 globale de chaque projet sign\u00e9 par votre agence.<\/p>\n\n\n\n<p style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;border-left-color:var(--wp--preset--color--violet-accent);border-left-width:4px;padding-left:var(--wp--preset--spacing--30)\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Exemple concret<\/mark> : Pour un catalogue de 150 pages, vos graphistes n&rsquo;ont plus \u00e0 copier-coller un \u00e0 un les 600 prix et r\u00e9f\u00e9rences du client. Tout se g\u00e9n\u00e8re automatiquement en quelques minutes. Au final, 3 jours de travail sont \u00e9conomis\u00e9s, qui se transforment donc en marge nette pour l&rsquo;agence.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7abde1fe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<div class=\"wp-block-group has-gris-clair-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-left-style:none;border-left-width:0px\">\n<div class=\"wp-block-group has-blanc-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-4189d4d3 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-2e72b98f4075db1182778ee6c7338226\" style=\"padding-top:0;padding-bottom:0\">Un boost de productivit\u00e9 sur les projets exigeants<\/h3>\n\n\n\n<p>L&rsquo;automatisation vous facilite grandement la vie sur les <strong>projets clients les plus complexes<\/strong>. Qu&rsquo;il s&rsquo;agisse d&rsquo;index complexes, de sommaires, ou encore d&rsquo;annuaires, en connectant directement vos donn\u00e9es \u00e0 InDesign, elle <strong>supprime la saisie manuelle<\/strong> et vous permet de <strong>diviser par deux<\/strong> le temps de production moyen de ces projets exigeants. Vos \u00e9quipes peuvent donc absorber une charge de travail importante sans \u00eatre surcharg\u00e9es.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">R\u00e9sultat<\/mark> : Votre agence est plus productive dans son travail. Vous disposez de davantage de temps pour soigner les d\u00e9tails visuels et vous pouvez ainsi livrer des rendus plus impactants.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-ef350914 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<div class=\"wp-block-group has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-left-style:none;border-left-width:0px;background-color:#f6dcdc\">\n<div class=\"wp-block-group has-blanc-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-4189d4d3 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-cfa183e54f6aabcc2549e775c8447a98\" style=\"padding-top:0;padding-bottom:0\">La fid\u00e9lisation de vos clients gr\u00e2ce \u00e0 une plus grande agilit\u00e9<\/h3>\n\n\n\n<p>Gr\u00e2ce \u00e0 la mise en page automatique, votre agilit\u00e9 sur les changements de derni\u00e8re minute et votre capacit\u00e9 \u00e0 fragmenter et personnaliser vos rendus vous font clairement gagner des points aupr\u00e8s de vos clients, qui vous voient comme un <strong>partenaire de confiance<\/strong>. Cela apporte donc une r\u00e9elle valeur ajout\u00e9e \u00e0 votre prestation et devient un argument fort pour rassurer vos clients cl\u00e9s au quotidien.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">R\u00e9sultat<\/mark> : Une meilleure r\u00e9tention de vos comptes qui restent fid\u00e8les \u00e0 votre agence.<\/p>\n\n\n\n<p style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;border-left-color:var(--wp--preset--color--violet-accent);border-left-width:4px;padding-left:var(--wp--preset--spacing--30)\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Exemple concret<\/mark> : Vous travaillez avec un nouveau client sur un projet. Ce dernier se rend compte qu&rsquo;il doit modifier son catalogue seulement quelques heures avant l&rsquo;impression. Votre r\u00e9activit\u00e9 gr\u00e2ce \u00e0 l&rsquo;automatisation vous permet d&rsquo;effectuer ces changements dans les temps. Suite \u00e0 cela, votre client revient vers vous quelques mois plus tard pour un nouveau projet. <\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-cc5f43ef wp-block-columns-is-layout-flex\" style=\"padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<section class=\"wp-block-group alignfull has-violet-accent-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-dacb42e8 wp-block-group-is-layout-constrained\" style=\"border-style:none;border-width:0px;border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-left-radius:20px;border-bottom-right-radius:20px;margin-top:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--70);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile is-vertically-aligned-center\" style=\"grid-template-columns:auto 23%\"><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading has-blanc-color has-text-color has-link-color wp-elements-858b1b96a5e7fe71f11ffce4dd6d8c4e\">Essai gratuit 30 jours \u2013 Sans engagement<\/h2>\n\n\n\n<p class=\"has-text-align-left has-blanc-color has-text-color has-link-color wp-elements-61b12ff5254725a72372b1c788f3d0ad\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60)\">Ne perdez plus des semaines sur des copier-coller chronophages. Essayez d\u00e8s maintenant la mise en page automatique sur InDesign avec EasyCatalog, et s\u00e9curisez vos donn\u00e9es produits.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-violet-accent-color has-blanc-background-color has-text-color has-background has-link-color has-border-color has-blanc-border-color wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/telecharger-easycatalog\/\" style=\"text-transform:none\" target=\"_blank\" rel=\"noreferrer noopener\">Commencer mon essai gratuit<\/a><\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"778\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-1024x778.png\" alt=\"T\u00e9l\u00e9charger gratuitement le logiciel EasyCatalog, et b\u00e9n\u00e9ficiez d'un essai gratuit pendant 30 jours. \" class=\"wp-image-7435 size-full\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-1024x778.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-300x228.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-768x584.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-1536x1167.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-2048x1556.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n<\/section>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:0\">\n<h2 class=\"wp-block-heading has-text-align-center is-style-violet-accent has-violet-accent-color has-text-color has-link-color wp-elements-60001ad9da7eadd153ba4f58d70227c0\" id=\"int\u00e9r\u00eat-cible-dpp\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Les fonctionnalit\u00e9s cl\u00e9s de notre solution Interactiv\u2019 Publisher &#8211;  EasyCatalog<\/mark><\/h2>\n\n\n\n<p class=\"has-text-align-center\" style=\"padding-top:var(--wp--preset--spacing--40)\">Le plugin <a href=\"https:\/\/easycatalog-france.fr\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>EasyCatalog<\/strong><\/a> offre de nombreuses fonctionnalit\u00e9s cl\u00e9s pour faciliter la mise en page des supports de vos clients :<\/p>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-8a622d80 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"52\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-lien-52.png\" alt=\"Lien bidirectionnel dynamique du logiciel Interactiv' Publisher (EasyCatalog)\" class=\"wp-image-17049\" style=\"object-fit:cover\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-c829d3b84ae637fa6f3129c7c9a9a1de\">Un lien bidirectionnel pour une synchronisation dynamique des donn\u00e9es<\/h3>\n\n\n\n<p class=\"has-text-align-center\">EasyCatalog connecte instantan\u00e9ment vos maquettes InDesign aux sources de donn\u00e9es fournies par vos clients, qu\u2019il s\u2019agisse d\u2019un simple fichier Excel ou de syst\u00e8mes plus complexes comme un <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/base-de-donnees-produits-pim\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">PIM<\/a> ou un ERP. L&rsquo;int\u00e9r\u00eat de ce lien r\u00e9side dans le fait que toute modification effectu\u00e9e dans votre base de donn\u00e9es se r\u00e9percute automatiquement sur le document client, et inversement.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n\n\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-bc07c4df wp-block-group-is-layout-flex\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<svg data-prefix=\"fas\" data-icon=\"arrows-split-up-and-left\" class=\"svg-inline--fa fa-arrows-split-up-and-left fa-3x wp-block-interactiv-technologies-it-fa-icon\" role=\"img\" viewBox=\"0 0 512 512\" aria-hidden=\"true\" style=\"width:1em\"><path fill=\"currentColor\" d=\"M342.6-22.6c-12.5-12.5-32.8-12.5-45.3 0l-96 96c-12.5 12.5-12.5 32.8 0 45.3s32.8 12.5 45.3 0l41.4-41.4 0 195.9c-18.8-10.9-40.7-17.1-64-17.1l-114.7 0 41.4-41.4c12.5-12.5 12.5-32.8 0-45.3s-32.8-12.5-45.3 0l-96 96c-12.5 12.5-12.5 32.8 0 45.3l96 96c12.5 12.5 32.8 12.5 45.3 0s12.5-32.8 0-45.3L109.3 320 224 320c35.3 0 64 28.7 64 64 0 70.7 57.3 128 128 128l32 0c17.7 0 32-14.3 32-32s-14.3-32-32-32l-32 0c-35.3 0-64-28.7-64-64l0-306.7 41.4 41.4c12.5 12.5 32.8 12.5 45.3 0s12.5-32.8 0-45.3l-96-96z\"><\/path><\/svg>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-20d77e183a8e88e6041d2a46f583068d\">La d\u00e9clinaison instantan\u00e9e en supports d\u00e9riv\u00e9s<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Le plugin vous permet de r\u00e9utiliser instantan\u00e9ment les donn\u00e9es d\u00e9j\u00e0 structur\u00e9es du document principal d&rsquo;un de vos clients pour g\u00e9n\u00e9rer une multitude de d\u00e9clinaisons. Vous pouvez donc cr\u00e9er tr\u00e8s facilement divers supports cibl\u00e9s, tels que des brochures \u00e0 th\u00e8me, des d\u00e9pliants promotionnels, ou encore des catalogues r\u00e9gionaux.<\/p>\n<\/aside>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-8a622d80 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-bc07c4df wp-block-group-is-layout-flex\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-les-gens-travaillent-ensemble-64.png\" alt=\"Travail collaboratif facilit\u00e9 pour un gain de temps \u00e9lev\u00e9, fonctionnalit\u00e9 du logiciel Interactiv' Publisher (EasyCatalog)\" class=\"wp-image-17144\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-aca6c3966fddfc343c48a2b71298962d\">Le travail collaboratif facilit\u00e9<\/h3>\n\n\n\n<p class=\"has-text-align-center\">EasyCatalog vous permet de s\u00e9parer compl\u00e8tement la gestion des donn\u00e9es et la cr\u00e9ation graphique afin d&rsquo;optimiser votre <a href=\"https:\/\/fr.wikipedia.org\/wiki\/Workflow\" target=\"_blank\" rel=\"noreferrer noopener\">workflow<\/a>. Pendant qu&rsquo;une partie de vos \u00e9quipes pr\u00e9parent et nettoient les fichiers de donn\u00e9es de vos clients, les graphistes cr\u00e9ent la mise en page sur InDesign. Chacun avance sur ses t\u00e2ches en parall\u00e8le, sans bloquer le travail des autres.<\/p>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-bc07c4df wp-block-group-is-layout-flex\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-groupe-dutilisateurs-homme-homme-64.png\" alt=\"Accompagnement expert des consultants d'Interactiv' Technologies, pour la solution Interactiv' Publisher (EasyCatalog)\" class=\"wp-image-17104\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-c183ce860c1cccf017ecbd5ae615517f\">Un accompagnement sur mesure et un support r\u00e9actif<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Une fois la solution install\u00e9e en interne, nos \u00e9quipes vous accompagnent \u00e0 travers des <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/formation-easycatalog-adobe-indesign\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">formations certifi\u00e9es Qualiopi<\/a> pour rendre vos collaborateurs autonomes le plus rapidement possible. En plus de cette mont\u00e9e en comp\u00e9tences, vous pouvez b\u00e9n\u00e9ficier d&rsquo;un support client r\u00e9actif : \u00e0 l&rsquo;\u00e8re de l&rsquo;IA, vous avez chez nous un vrai humain au bout du fil, disponible 5 jours sur 7, de 9h \u00e0 18h.<\/p>\n<\/aside>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-gris-color has-text-color has-link-color wp-elements-59bc31050bf2041b7086d348ec95c974\" style=\"margin-top:2%;margin-bottom:0;font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Vous n\u2019\u00eates pas s\u00fbr que vos documents soient adapt\u00e9s \u00e0 la mise en page automatique ?<\/h3>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Faites le test !<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-9aa54040 wp-block-buttons-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/automatisation-catalogues-indesign\/test-document-automatisable\/\" target=\"_blank\" rel=\"noreferrer noopener\">Test &#8211; vos documents sont-ils automatisables ?<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-violet-accent-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-a54e0cfc wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--30);flex-basis:100%\">\n<h2 class=\"wp-block-heading has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-a5dc29a0164f62c6aac817c8becc9d1d\" id=\"conclusion-pim-dpp\">Conclusion : Obtenez une meilleure rentabilit\u00e9 sur vos contrats en automatisant vos mises en page<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--40);flex-basis:70%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-faac9f5c4694941e37aceac0e5efa577\">En \u00e9liminant les t\u00e2ches r\u00e9p\u00e9titives et les copier-coller chronophages, la mise en page automatique transforme la rentabilit\u00e9 de votre agence. Vos \u00e9quipes se lib\u00e8rent du temps pour valoriser leur cr\u00e9ativit\u00e9, tandis que vous r\u00e9duisez en parall\u00e8le vos co\u00fbts de production. Adopter <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/\" target=\"_blank\" rel=\"noreferrer noopener\">Interactiv&rsquo; Publisher &#8211; EasyCatalog<\/a>, c&rsquo;est choisir de produire plus vite, sans erreur, tout en maximisant les marges de chacun de vos contrats.<\/p>\n\n\n\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-9bb26bf568192a4f62499bbaa28777c2\" style=\"font-size:clamp(14.642px, 0.915rem + ((1vw - 3.2px) * 0.575), 22px);\">R\u00e9sultat :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-blanc-color has-text-color has-link-color wp-elements-e6bcd21204d7215fd813676c5d2c0fb8\">La synchronisation bidirectionnelle s\u00e9curise la fiabilit\u00e9 de vos donn\u00e9es clients, tels que les prix ou encore les r\u00e9f\u00e9rences, ce qui \u00e9limine les litiges li\u00e9s aux coquilles de saisie.<\/li>\n\n\n\n<li class=\"has-blanc-color has-text-color has-link-color wp-elements-f6e92522e57842da9a62291e773afbac\">Les documents complexes de vos clients se g\u00e9n\u00e8rent en quelques minutes, ce qui vous permet de respecter les d\u00e9lais sur vos plannings sans surcharger vos \u00e9quipes.<\/li>\n\n\n\n<li class=\"has-blanc-color has-text-color has-link-color wp-elements-9f211062539621ed418c805f298989a2\">Vous d\u00e9clinez et personnalisez vos supports \u00e0 l&rsquo;infini (langues, tarifs, r\u00e9gions) pour r\u00e9pondre rapidement aux demandes de vos clients.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"641\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/Image-conclusion-page-secteur-Agences-Marketing_Communication-1024x641.png\" alt=\"Simplification du processus de mise en page de supports pour vos clients gr\u00e2ce au logiciel Interactiv' Publisher - EasyCatalog\" class=\"wp-image-18264\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/Image-conclusion-page-secteur-Agences-Marketing_Communication-1024x641.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/Image-conclusion-page-secteur-Agences-Marketing_Communication-300x188.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/Image-conclusion-page-secteur-Agences-Marketing_Communication-768x480.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/Image-conclusion-page-secteur-Agences-Marketing_Communication-1536x961.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/Image-conclusion-page-secteur-Agences-Marketing_Communication.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<section class=\"wp-block-group alignfull has-gris-clair-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-486c6428 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--40)\">\n<h2 class=\"wp-block-heading has-text-align-center has-gris-moyen-color has-text-color has-link-color wp-elements-206f2ecc52e7e54fa470b7062e7a785b\" id=\"formulaire-database\">Pour aller plus loin&#8230;<\/h2>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-aed073b0 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--70);padding-bottom:0;padding-left:var(--wp--preset--spacing--70)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-d5916488eb182f4f1e3d994d3a4b47b4\" style=\"font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);\">FAQ (Foire aux Questions)<\/h3>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-2&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-2-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-2\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gris-moyen-color\"><strong><strong>Quels types de fichiers ou de sources de donn\u00e9es peut-on connecter \u00e0 EasyCatalog ?<\/strong><\/strong><\/mark><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-2\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-2-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>EasyCatalog est tr\u00e8s flexible. Vous pouvez par exemple vous connecter \u00e0 un simple fichier Excel, mais aussi \u00e0 des syst\u00e8mes plus complexes comme un PIM ou un ERP fournis par vos clients.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-3&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-3-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-3\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gris-moyen-color\"><strong>Comment fonctionne le lien bidirectionnel du plugin EasyCatalog ?<\/strong><\/mark><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-3\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-3-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Ce lien permet une synchronisation dynamique dans les deux sens : toute modification dans votre base de donn\u00e9es met \u00e0 jour le document InDesign. \u00c0 l&rsquo;inverse, une correction de derni\u00e8re minute sur la maquette peut \u00eatre remont\u00e9e dans la base source.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-4&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-4-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-4\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gris-moyen-color\"><strong>Est-il possible de travailler \u00e0 plusieurs sur un m\u00eame projet de catalogue ?<\/strong><\/mark><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-4\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-4-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Oui, EasyCatalog est optimis\u00e9 pour le travail collaboratif : il s\u00e9pare compl\u00e8tement la gestion des donn\u00e9es et la cr\u00e9ation graphique. Les \u00e9quipes marketing et les graphistes peuvent ainsi avancer en parall\u00e8le sans se bloquer.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-5&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-5-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-5\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gris-moyen-color\"><strong>Quel accompagnement proposez-vous lors de l&rsquo;installation de la solution pour les agences ?<\/strong><\/mark><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-5\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-5-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Pour les agences de marketing et de communication, nous proposons un transfert de comp\u00e9tences via des formations certifi\u00e9es Qualiopi. L&rsquo;objectif est de rendre vos \u00e9quipes autonomes le plus rapidement possible. De plus, nous disposons aussi d&rsquo;un support client r\u00e9actif disponible au t\u00e9l\u00e9phone 5 jours sur 7, de 9h \u00e0 18h.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-container-core-group-is-layout-9b6c9373 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--70);padding-bottom:0;padding-left:var(--wp--preset--spacing--70)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-32930046e4c4c8bdf2a68f03e3f4030d\" style=\"font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-quels-secteurs-et-quels-metiers\/\" target=\"_blank\" rel=\"noreferrer noopener\">Autres secteurs<\/a>&#8230;<\/h3>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f591442c wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--50)\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"883\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p-1024x883.png\" alt=\"Mise en page automatique de catalogue dans le secteur de la mode et luxe sur InDesign via Interactiv' Publisher - EasyCatalog\" class=\"wp-image-17834\" style=\"aspect-ratio:1.6050224513553966;object-fit:contain;width:241px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p-1024x883.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p-300x259.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p-768x662.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p-1536x1325.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<h4 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-0d65cfcb979c95176cf790aab151faca\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-mode-et-luxe\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mode et Luxe<\/a><\/h4>\n\n\n\n<p class=\"has-text-align-center\">Lib\u00e9rez vos \u00e9quipes cr\u00e9atives des contraintes de maquettage r\u00e9p\u00e9titives. Centralisez la gestion de vos d\u00e9clinaisons de collections (tailles, coloris, etc.) et recentrez-vous sur l\u2019essentiel : votre direction artistique et le prestige de votre marque.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-f611be13 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--30)\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"854\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-1024x854.png\" alt=\"Cr\u00e9ation de catalogues promotionnels pour le secteur du retail et des distributeurs sp\u00e9cialis\u00e9s gr\u00e2ce \u00e0 la mise en page automatique sur InDesign, via Interactiv' Publisher - EasyCatalog\" class=\"wp-image-17868\" style=\"aspect-ratio:1.1990853433650512;width:201px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-1024x854.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-300x250.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-768x641.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-1536x1281.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u.png 1792w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-63c69970805b75d0a14915739066648d\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-retail-distribution-specialisee\/\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Retail et<\/mark> distribution sp\u00e9cialis\u00e9e<\/a><\/h4>\n\n\n\n<p class=\"has-text-align-center\">Dans un secteur tr\u00e8s concurrentiel o\u00f9 il faut en permanence s&rsquo;adapter au march\u00e9, d\u00e9couvrez comment devenir plus r\u00e9actif que vos concurrents pour la cr\u00e9ation de vos supports de vente, tels que vos catalogues promotionnels.<\/p>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--30)\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"630\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_under-construction_c2y1-1024x630.png\" alt=\"Automatisation de catalogue du secteur &quot;Maison et Art de vivre&quot; avec la mise en page automatique sur InDesign via Interactiv' Publisher - EasyCatalog\" class=\"wp-image-17836\" style=\"aspect-ratio:1.5306899286280728;width:254px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_under-construction_c2y1-1024x630.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_under-construction_c2y1-300x184.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_under-construction_c2y1-768x472.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_under-construction_c2y1-1536x944.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_under-construction_c2y1-2048x1259.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<h4 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-2d54879644e78c789eddc6ecc7500554\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-maison-art-de-vivre\/\" target=\"_blank\" rel=\"noreferrer noopener\">Maison et Art de Vivre<\/a><\/h4>\n\n\n\n<p class=\"has-text-align-center\">D\u00e9couvrez comment concilier l\u2019esth\u00e9tisme de vos sc\u00e9nographies inspirantes et la rigueur de vos donn\u00e9es produits (dimensions, variantes, mat\u00e9riaux) gr\u00e2ce \u00e0 la mise en page automatis\u00e9e.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p class=\"has-text-align-right has-violet-accent-color has-text-color has-link-color wp-elements-e749326f6a76b543af801b0a04fd99cd\" style=\"padding-bottom:var(--wp--preset--spacing--50);font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.469), 20px);font-style:normal;font-weight:600\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-quels-secteurs-et-quels-metiers\/\" data-type=\"page\" data-id=\"2594\" target=\"_blank\" rel=\"noreferrer noopener\">Explorez tous les secteurs &gt;<\/a><\/p>\n<\/div>\n<\/section>\n\n\n\n<div class=\"wp-block-group alignfull has-blanc-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70)\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"formulaire-database\" style=\"padding-bottom:0\">Une question ? Un projet ?<br>Contactez un expert en automatisation<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-12a0b04b wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);flex-basis:65%\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"236\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR.png\" alt=\"Logo de l'\u00e9diteur et int\u00e9grateur fran\u00e7ais Interactiv' Technologies\" class=\"wp-image-27\" style=\"aspect-ratio:3.8137538182118385;width:263px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR.png 900w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR-300x79.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR-768x201.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-gris-color has-text-color has-link-color wp-elements-2c2ec7d9a71b33f189b7b89b31d4a231\"><strong>Interactiv\u2019 Technologies<\/strong> est un \u00e9diteur et int\u00e9grateur de solutions logicielles cr\u00e9\u00e9 en 2008. Depuis plus de 18 ans, ce professionnel de <strong>la mise en page automatique <\/strong>accompagne plus de <strong>1000 entreprises<\/strong> dans la structuration et la diffusion de leurs donn\u00e9es produits.<\/p>\n\n\n\n<p class=\"has-text-align-center has-gris-color has-text-color has-link-color wp-elements-edc1b8f6a6b63f98d264f6938bc2afe8\">Notre \u00e9quipe d&rsquo;une dizaine de consultants experts et formateurs EasyCatalog est \u00e0 m\u00eame de vous accompagner de bout en bout sur votre projet. Du d\u00e9ploiement \u00e0 l&rsquo;impl\u00e9mentation, en passant par la formation de vos \u00e9quipes et l&rsquo;\u00e9volution continue de la solution, nous g\u00e9rons l&rsquo;int\u00e9gralit\u00e9 de vos besoins sans aucun intervenant tiers.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-violet-accent-color has-alpha-channel-opacity has-violet-accent-background-color has-background is-style-default\"\/>\n\n\n\n<p class=\"has-text-align-center has-gris-color has-text-color has-link-color wp-elements-4b1255bb91e7705e8c9d0453e4dc1972\"><strong>Vous souhaitez b\u00e9n\u00e9ficier d\u2019une d\u00e9mo gratuite de 30 min dispens\u00e9e par des experts ? <br><\/strong>Remplissez le formulaire suivant et l&rsquo;\u00e9quipe Interactiv&rsquo; Technologies vous recontactera au plus vite.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:0;padding-left:0;flex-basis:35%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-8dd13e6d wp-block-group-is-layout-constrained\" style=\"padding-right:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<form class=\"wp-block-interactiv-technologies-it-form needs-validation it-pattern-form-simple it-pattern-card\" novalidate action=\"\" method=\"post\" enctype=\"multipart\/form-data\"><div class=\"it-form-ribbon\">D\u00e9di\u00e9 aux professionnels<\/div>\n<p class=\"it-form-title\">Demandez une d\u00e9monstration<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-7bc66994 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-status it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"status\" data-field-type=\"status\" data-field-label=\"Vous \u00eates\" data-field-required=\"true\"><select id=\"it_form_status\" class=\"it-form-field-control form-select\" name=\"status\" required><option value=\"\" disabled selected>S\u00e9lectionner un statut<\/option><option value=\"company\">Une soci\u00e9t\u00e9<\/option><option value=\"agency\">Une agence<\/option><option value=\"freelance\">Un(e) freelance<\/option><option value=\"association\">Une association<\/option><option value=\"individual\">Un particulier<\/option><\/select><label class=\"it-form-field-label\" for=\"it_form_status\">Vous \u00eates<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"society\" data-field-type=\"text\" data-field-label=\"Soci\u00e9t\u00e9\" data-field-required=\"false\"><input id=\"it_form_society\" class=\"it-form-field-control form-control\" type=\"text\" name=\"society\" placeholder=\"Soci\u00e9t\u00e9\"\/><label class=\"it-form-field-label\" for=\"it_form_society\">Soci\u00e9t\u00e9<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"identity\" data-field-type=\"text\" data-field-label=\"Nom Pr\u00e9nom\" data-field-required=\"true\"><input id=\"it_form_identity\" class=\"it-form-field-control form-control\" type=\"text\" name=\"identity\" placeholder=\"Nom Pr\u00e9nom\" required\/><label class=\"it-form-field-label\" for=\"it_form_identity\">Nom Pr\u00e9nom<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"mail\" data-field-type=\"email\" data-field-label=\"E-mail\" data-field-required=\"true\"><input id=\"it_form_mail\" class=\"it-form-field-control form-control\" type=\"email\" name=\"mail\" placeholder=\"\" required\/><label class=\"it-form-field-label\" for=\"it_form_mail\">E-mail<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"phone\" data-field-type=\"text\" data-field-label=\"T\u00e9l\u00e9phone\" data-field-required=\"true\"><input id=\"it_form_phone\" class=\"it-form-field-control form-control\" type=\"text\" name=\"phone\" placeholder=\"T\u00e9l\u00e9phone\" required\/><label class=\"it-form-field-label\" for=\"it_form_phone\">T\u00e9l\u00e9phone<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-consent it-form-field--consent form-check it-form-field--required\" data-field-name=\"consent\" data-field-type=\"consent\" data-field-label=\"\" data-field-required=\"true\" style=\"margin-top:var(--wp--preset--spacing--30)\"><input id=\"it_form_consent\" class=\"it-form-field-control form-check-input\" type=\"checkbox\" name=\"consent\" value=\"ok\" required\/><label class=\"it-form-field-inputs-label form-check-label\" for=\"it_form_consent\">En soumettant ce formulaire, j\u2019accepte que les informations saisies soient exploit\u00e9es dans le cadre de la demande de d\u00e9monstration et la relation commerciale qui peut en d\u00e9couler.<br \/>\r\nPour connaitre et exercer vos droits, veuillez consulter notre <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/politique-de-confidentialite-relative-aux-donnees-personnelles\/\">politique de confidentialit\u00e9<\/a>.<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n<\/div>\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--is-floating form-floating is-style-floating hasNoName\" data-field-name=\"mail_double_check\" data-field-type=\"email\" data-field-label=\"Enter email again\" data-field-required=\"false\"><input class=\"it-form-field-control form-control\" type=\"email\" name=\"mail_double_check\" id=\"it_form_mail_double_check\" placeholder=\"Enter email again\"\/><label class=\"it-form-field-label\" for=\"it_form_mail_double_check\">Enter email again<\/label><div class=\"invalid-feedback\"><\/div><\/div><input type=\"hidden\" name=\"name\" value=\"Demandez une d\u00e9monstration\"\/><input type=\"hidden\" name=\"product\" value=\"itpublisher\"\/><input type=\"hidden\" name=\"tpl\" value=\"31\"\/><input type=\"hidden\" name=\"landing\" value=\"950\"\/><button class=\"btn-form-submit it-form-submit-btn\" type=\"submit\">Je valide<\/button><input type=\"hidden\" id=\"_wpnonce\" name=\"_wpnonce\" value=\"459ffad6c9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/fr\/wp-json\/wp\/v2\/pages\/18226\" \/><\/form>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Agences marketing et communication&nbsp;: automatisez la cr\u00e9ation des supports de vente de vos clients Les agences de marketing et de communication doivent aujourd&rsquo;hui traiter avec des clients de plus en plus exigeants pour la r\u00e9alisation de leurs supports de vente. Face \u00e0 ce constat, nous avons mis en place Interactiv&rsquo; Publisher &#8211; EasyCatalog, une solution [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"parent":16721,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Agences marketing : automatiser les supports de vente de vos clients","_seopress_titles_desc":"D\u00e9couvrez comment EasyCatalog automatise la mise en page des documents de vos clients. Divisez vos d\u00e9lais par 2, \u00e9liminez les erreurs et am\u00e9liorez la rentabilit\u00e9 de vos contrats d'agence !","_seopress_robots_index":"","_it_page_product":"ITPublisher","_it_call_to_action":["{\"text\":\"\",\"url\":\"\"}","{\"text\":\"\",\"url\":\"\"}","{\"text\":\"\",\"url\":\"\"}","{\"text\":\"\",\"url\":\"\"}"],"footnotes":""},"class_list":["post-18226","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/18226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/comments?post=18226"}],"version-history":[{"count":29,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/18226\/revisions"}],"predecessor-version":[{"id":18547,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/18226\/revisions\/18547"}],"up":[{"embeddable":true,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/16721"}],"wp:attachment":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/media?parent=18226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}