{"id":17127,"date":"2026-04-29T15:39:21","date_gmt":"2026-04-29T13:39:21","guid":{"rendered":"https:\/\/www.interactiv-technologies.com\/?page_id=17127"},"modified":"2026-06-10T15:20:28","modified_gmt":"2026-06-10T13:20:28","slug":"maison-et-art-de-vivre","status":"publish","type":"page","link":"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-maison-art-de-vivre\/","title":{"rendered":"Maison et Art de vivre"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull has-violet-accent-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--80)\">\n<div class=\"wp-block-group alignwide has-blanc-color has-text-color has-link-color has-small-font-size wp-elements-bf8c93ea3ef9660c3f317439d4e72dba has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"alignwide wp-block-wpseopress-breadcrumbs\"><nav  aria-label=\"Fil d&#039;Ariane\"><ol class=\"breadcrumb\" itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li class=\"breadcrumb-item active\" aria-current=\"page\" itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\">Accueil<\/span><meta itemprop=\"position\" content=\"1\"><\/li><\/ol><\/nav><\/div><\/div>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-6c531013 wp-block-group-is-layout-flex\">\n<h1 class=\"wp-block-heading has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-5eb719cd8e4d894aa904e63240eae585\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--60)\">Maison et Art de vivre&nbsp;: comment automatiser la mise en page de vos catalogues&nbsp;?<\/h1>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color has-medium-font-size wp-elements-f9929b58fe64b57cd9617b2da35d996b\">Dans le secteur de l\u2019ameublement, votre catalogue n\u2019est <strong>pas seulement une liste de r\u00e9f\u00e9rences<\/strong>. C\u2019est surtout <strong>une source d\u2019inspiration<\/strong> qui permet \u00e0 vos clients de se projeter dans leur futur int\u00e9rieur. Aujourd&rsquo;hui, il n&rsquo;est pas simple de concilier l\u2019esth\u00e9tisme des mises en sc\u00e8ne de vos catalogues, et la rigueur des donn\u00e9es techniques (finitions, dimensions, prix, etc.). Il s\u2019agit donc d\u2019un d\u00e9fi complexe que l\u2019automatisation peut simplifier.<\/p>\n\n\n\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color has-medium-font-size wp-elements-3ab8f0b67924ce418f227375062a54eb\">En tant qu&rsquo;experts EasyCatalog, nous vous <strong>accompagnons et pouvons vous former<\/strong> tout au long de votre projet.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignright size-large is-resized\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40)\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"998\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-1024x998.png\" alt=\"Logo InDesign CC 2026\" class=\"wp-image-1259\" style=\"aspect-ratio:1.0261148298293579;object-fit:cover;width:75px\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-1024x998.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-300x293.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-768x749.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\" style=\"margin-top:5px;margin-bottom:5px\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1.png\" alt=\"Icone 65 bits EasyCatalog\" class=\"wp-image-17213\" style=\"width:90px\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1.png 500w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1-300x300.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1-150x150.png 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignleft size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30)\"><img loading=\"lazy\" decoding=\"async\" width=\"777\" height=\"777\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1.png\" alt=\"Avis clients Google Interactiv' Technologies\" class=\"wp-image-759\" style=\"width:75px\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1.png 777w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1-300x300.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1-150x150.png 150w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1-768x768.png 768w\" sizes=\"auto, (max-width: 777px) 100vw, 777px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/\" target=\"_blank\" rel=\"noreferrer noopener\">D\u00e9couvrir la solution Interactiv&rsquo; Publisher &#8211; EasyCatalog<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40);flex-basis:40%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-c8ee93ac wp-block-group-is-layout-constrained\" style=\"padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<form class=\"wp-block-interactiv-technologies-it-form needs-validation it-pattern-form-simple it-pattern-card\" novalidate action=\"\" method=\"post\" enctype=\"multipart\/form-data\"><div class=\"it-form-ribbon\">D\u00e9di\u00e9 aux professionnels<\/div>\n<p class=\"it-form-title\">Demandez une d\u00e9monstration<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-7bc66994 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-status it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"status\" data-field-type=\"status\" data-field-label=\"Vous \u00eates\" data-field-required=\"true\"><select id=\"it_form_status\" class=\"it-form-field-control form-select\" name=\"status\" required><option value=\"\" disabled selected>S\u00e9lectionner un statut<\/option><option value=\"company\">Une soci\u00e9t\u00e9<\/option><option value=\"agency\">Une agence<\/option><option value=\"freelance\">Un(e) freelance<\/option><option value=\"association\">Une association<\/option><option value=\"individual\">Un particulier<\/option><\/select><label class=\"it-form-field-label\" for=\"it_form_status\">Vous \u00eates<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"society\" data-field-type=\"text\" data-field-label=\"Soci\u00e9t\u00e9\" data-field-required=\"false\"><input id=\"it_form_society\" class=\"it-form-field-control form-control\" type=\"text\" name=\"society\" placeholder=\"Soci\u00e9t\u00e9\"\/><label class=\"it-form-field-label\" for=\"it_form_society\">Soci\u00e9t\u00e9<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"identity\" data-field-type=\"text\" data-field-label=\"Nom Pr\u00e9nom\" data-field-required=\"true\"><input id=\"it_form_identity\" class=\"it-form-field-control form-control\" type=\"text\" name=\"identity\" placeholder=\"Nom Pr\u00e9nom\" required\/><label class=\"it-form-field-label\" for=\"it_form_identity\">Nom Pr\u00e9nom<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"mail\" data-field-type=\"email\" data-field-label=\"E-mail\" data-field-required=\"true\"><input id=\"it_form_mail\" class=\"it-form-field-control form-control\" type=\"email\" name=\"mail\" placeholder=\"\" required\/><label class=\"it-form-field-label\" for=\"it_form_mail\">E-mail<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"phone\" data-field-type=\"text\" data-field-label=\"T\u00e9l\u00e9phone\" data-field-required=\"true\"><input id=\"it_form_phone\" class=\"it-form-field-control form-control\" type=\"text\" name=\"phone\" placeholder=\"T\u00e9l\u00e9phone\" required\/><label class=\"it-form-field-label\" for=\"it_form_phone\">T\u00e9l\u00e9phone<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-consent it-form-field--consent form-check it-form-field--required\" data-field-name=\"consent\" data-field-type=\"consent\" data-field-label=\"\" data-field-required=\"true\" style=\"margin-top:var(--wp--preset--spacing--30)\"><input id=\"it_form_consent\" class=\"it-form-field-control form-check-input\" type=\"checkbox\" name=\"consent\" value=\"ok\" required\/><label class=\"it-form-field-inputs-label form-check-label\" for=\"it_form_consent\">En soumettant ce formulaire, j\u2019accepte que les informations saisies soient exploit\u00e9es dans le cadre de la demande de d\u00e9monstration et la relation commerciale qui peut en d\u00e9couler.<br \/>\r\nPour connaitre et exercer vos droits, veuillez consulter notre <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/politique-de-confidentialite-relative-aux-donnees-personnelles\/\">politique de confidentialit\u00e9<\/a>.<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n<\/div>\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--is-floating form-floating is-style-floating hasNoName\" data-field-name=\"mail_double_check\" data-field-type=\"email\" data-field-label=\"Enter email again\" data-field-required=\"false\"><input class=\"it-form-field-control form-control\" type=\"email\" name=\"mail_double_check\" id=\"it_form_mail_double_check\" placeholder=\"Enter email again\"\/><label class=\"it-form-field-label\" for=\"it_form_mail_double_check\">Enter email again<\/label><div class=\"invalid-feedback\"><\/div><\/div><input type=\"hidden\" name=\"name\" value=\"Demandez une d\u00e9monstration\"\/><input type=\"hidden\" name=\"product\" value=\"itpublisher\"\/><input type=\"hidden\" name=\"tpl\" value=\"31\"\/><input type=\"hidden\" name=\"landing\" value=\"950\"\/><button class=\"btn-form-submit it-form-submit-btn\" type=\"submit\">Je valide<\/button><input type=\"hidden\" id=\"_wpnonce\" name=\"_wpnonce\" value=\"459ffad6c9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/fr\/wp-json\/wp\/v2\/pages\/17127\" \/><\/form>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-976cd4dd wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:var(--wp--preset--spacing--30)\">\n<h2 class=\"wp-block-heading has-text-align-center has-gris-moyen-color has-text-color has-link-color wp-elements-4db9ef294c2342239751cea86f23061b\" id=\"introduction\">Quels sont les enjeux publication pour les acteurs du secteur ?<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Aujourd\u2019hui, le secteur de la maison et de l&rsquo;art de vivre fait face \u00e0 plusieurs enjeux cruciaux : la sc\u00e9narisation des univers, la fiabilit\u00e9 des donn\u00e9es (dimensions, variantes&#8230;), ou encore le besoin de s\u2019adapter \u00e0 l\u2019augmentation des cycles de consommation.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7abde1fe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\" style=\"font-size:clamp(18.959px, 1.185rem + ((1vw - 3.2px) * 0.863), 30px);\">1. <strong><strong><strong>Sc\u00e9nariser vos diff\u00e9rents univers<\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p>Le d\u00e9fi central du secteur de l\u2019ameublement et de la d\u00e9coration est la <strong>sc\u00e9narisation<\/strong>. En effet, vos catalogues vendent aujourd\u2019hui une ambiance. Ainsi, l\u2019int\u00e9gration des donn\u00e9es techniques de vos produits (telles que les dimensions ou les coloris par exemple) <strong>ne doit pas briser l\u2019harmonie visuelle des mises en sc\u00e8ne<\/strong> que vous cr\u00e9ez dans votre catalogue.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le risque<\/mark> <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-rouge-accent-color\"><\/mark>? R\u00e9aliser <strong>un catalogue qui ressemble \u00e0 un simple inventaire technique<\/strong> sans \u00e2me, qui perdrait le pouvoir de projection de vos clients et donc l\u2019impact commercial de votre support.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1201\" height=\"1230\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fitting-piece_y3bi.png\" alt=\"Femme sc\u00e9narisant les diff\u00e9rents univers de sa marque sur son catalogue saisonnier, tout en prenant en consid\u00e9ration la pr\u00e9cision technique. \" class=\"wp-image-17131\" style=\"width:250px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fitting-piece_y3bi.png 1201w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fitting-piece_y3bi-293x300.png 293w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fitting-piece_y3bi-1000x1024.png 1000w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fitting-piece_y3bi-768x787.png 768w\" sizes=\"auto, (max-width: 1201px) 100vw, 1201px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50)\">\n<h3 class=\"wp-block-heading has-text-align-right is-style-default has-violet-accent-color has-text-color has-link-color wp-elements-e0c2f8fd947c284126856a7a8bc735b0\" style=\"font-size:clamp(18.959px, 1.185rem + ((1vw - 3.2px) * 0.863), 30px);\">2. <strong><strong><strong><strong>Ma\u00eetriser l\u2019exactitude des dimensions et des variantes de produit<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"has-text-align-right\">L\u2019ameublement impose d\u2019\u00eatre tr\u00e8s pr\u00e9cis au niveau des variables des produits. Dans un catalogue, une erreur de dimension, de mat\u00e9riau ou de sp\u00e9cificit\u00e9 d\u2019un meuble n\u2019est pas envisageable, car <strong>chaque \u00e9l\u00e9ment pr\u00e9sent dans votre support repr\u00e9sente une information contractuelle<\/strong>. Vos clients se basent sur ces donn\u00e9es pour agencer leur espace.<\/p>\n\n\n\n<p class=\"has-text-align-right\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le risque <\/mark>? <strong>Des retours de produits<\/strong> qui sont souvent co\u00fbteux et complexes d\u2019un point de vue logistique. Une simple erreur de mesure affich\u00e9e peut rendre vos clients tr\u00e8s insatisfaits et nuire \u00e0 votre image de marque.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9409ba7d wp-block-columns-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--80);padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\" style=\"font-size:clamp(18.959px, 1.185rem + ((1vw - 3.2px) * 0.863), 30px);\">3. <strong><strong><strong>S\u2019adapter \u00e0 l\u2019\u00e9volution des tendances<\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p>Aujourd\u2019hui, vos supports de vente doivent \u00e9voluer en permanence pour suivre une certaine saisonnalit\u00e9 des collections et s\u2019adapter aux <strong>nouvelles tendances du march\u00e9<\/strong>. De plus, il est fr\u00e9quent que vos tarifs soient soumis \u00e0 des ajustements r\u00e9guliers. Vous devez donc \u00eatre en capacit\u00e9 de modifier rapidement un prix ou de produire de nouveaux supports th\u00e9matiques r\u00e9guli\u00e8rement (pour les collections d&rsquo;\u00e9t\u00e9, les f\u00eates de No\u00ebl, etc.).<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le risque&nbsp;<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gris-color\">?<\/mark> Si vous n&rsquo;utilisez pas des outils adapt\u00e9s, vous pouvez faire face \u00e0 une incoh\u00e9rence entre les prix affich\u00e9s sur vos catalogues et ceux de vos sites internet ou magasins. \u00c0 terme, vous pouvez perdre des parts de march\u00e9 face \u00e0 des acteurs plus agiles.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1772\" height=\"1758\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fast-changing-world_3ee6.png\" alt=\"Image montrant la n\u00e9cessit\u00e9 de s'adapter \u00e0 l'\u00e9volution des tendances dans le secteur de la d\u00e9coration et de l'ameublement.\" class=\"wp-image-17129\" style=\"aspect-ratio:1.0080149114631873;width:233px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fast-changing-world_3ee6.png 1772w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fast-changing-world_3ee6-300x298.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fast-changing-world_3ee6-1024x1016.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fast-changing-world_3ee6-150x150.png 150w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fast-changing-world_3ee6-768x762.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_fast-changing-world_3ee6-1536x1524.png 1536w\" sizes=\"auto, (max-width: 1772px) 100vw, 1772px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-gris-color has-text-color has-link-color wp-elements-4733e3e5584ec786245e90119ad5b0b3\" style=\"margin-top:5%;font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Vous n&rsquo;\u00eates pas s\u00fbr que votre document soit adapt\u00e9 \u00e0 la mise en page automatique ?<\/h3>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Faites le test !<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a3b0702f wp-block-buttons-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/automatisation-catalogues-indesign\/test-document-automatisable\/\" target=\"_blank\" rel=\"noreferrer noopener\">Test : votre document est-il automatisable ?<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-gris-clair-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-ec2e7a44 wp-block-columns-is-layout-flex\" style=\"padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--40);flex-basis:100%\">\n<h2 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-caec359dd0730648b0ebc897177cb5a3\" id=\"informations-dpp\">Quels sont les b\u00e9n\u00e9fices de l&rsquo;automatisation dans votre secteur ?<\/h2>\n\n\n\n<p class=\"has-text-align-center\">L\u2019automatisation de vos supports de publication ne repr\u00e9sente pas qu\u2019un gain de temps : elle transforme votre catalogue en un outil de vente agile avec des donn\u00e9es fiables.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7abde1fe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<div class=\"wp-block-group has-gris-clair-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-left-style:none;border-left-width:0px\">\n<div class=\"wp-block-group has-border-color has-blanc-border-color has-blanc-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-4189d4d3 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-b581e58ee7cf9afa5399619031a67f38\" style=\"padding-top:0;padding-bottom:0\">D\u00e9cliner vos collections en plusieurs supports<\/h3>\n\n\n\n<p>En d\u00e9l\u00e9guant la mise en page automatique de vos documents au logiciel, vos \u00e9quipes cr\u00e9atives gardent les mains libres pour s&rsquo;occuper de la direction artistique. Cette flexibilit\u00e9 vous permet de <strong>segmenter et de multiplier vos supports<\/strong> : \u00e0 partir de vos donn\u00e9es sources, vous pouvez par exemple \u00e9diter des catalogues verticaux cibl\u00e9s ou des d\u00e9pliants pour des th\u00e9matiques sp\u00e9cifiques (collection plage, Halloween, No\u00ebl, etc.) sans avoir \u00e0 reconstruire vos maquettes de z\u00e9ro.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le r\u00e9sultat ?<\/mark> Un meilleur ciblage de vos clients. Vous multipliez les petits catalogues th\u00e9matiques au fil des saisons, sans avoir \u00e0 tout reprendre depuis le d\u00e9but \u00e0 chaque fois.<\/p>\n\n\n\n<p style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;border-left-color:var(--wp--preset--color--violet-accent);border-left-width:4px;padding-left:var(--wp--preset--spacing--30)\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Exemple concret<\/mark> : \u00e0 la rentr\u00e9e, vous lancez votre catalogue g\u00e9n\u00e9ral de plus de 300 pages. Deux mois plus tard, pour pr\u00e9parer les f\u00eates, vous d\u00e9cidez de publier un d\u00e9pliant de 16 pages uniquement d\u00e9di\u00e9 aux \u00ab\u00a0cadeaux de No\u00ebl\u00a0\u00bb. Au lieu de confier \u00e0 vos graphistes le copier-coller des variables de vos r\u00e9f\u00e9rences, l&rsquo;automatisation vous permet d&rsquo;extraire ces donn\u00e9es de votre base et de les ajouter sur votre d\u00e9pliant, tout en appliquant les mises en page que vous avez d\u00e9finies.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7abde1fe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<div class=\"wp-block-group has-blanc-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-left-style:none;border-left-width:0px\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-4189d4d3 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-0c5af83c3e3ad18ef2b9507760768a2d\" style=\"padding-top:0;padding-bottom:0\">Gagner la confiance de vos clients gr\u00e2ce \u00e0 des donn\u00e9es fiables<\/h3>\n\n\n\n<p>En tant qu&rsquo;acteurs du secteur, votre r\u00e9putation d\u00e9pend \u00e9galement de la pr\u00e9cision de vos informations produits (mati\u00e8re, dimensions, coloris, etc.) Face \u00e0 cela, l\u2019automatisation permet de <strong>supprimer les erreurs humaines<\/strong>. Vous garantissez donc \u00e0 vos clients que l\u2019information sur votre catalogue est exacte, ce qui renforce votre cr\u00e9dibilit\u00e9.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le r\u00e9sultat ?<\/mark> <strong>Une r\u00e9duction des co\u00fbts logistiques<\/strong>, car le taux de retour de marchandise pour non-conformit\u00e9 est bien moins \u00e9lev\u00e9.<\/p>\n\n\n\n<p style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;border-left-color:var(--wp--preset--color--violet-accent);border-left-width:4px;padding-left:var(--wp--preset--spacing--30)\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Exemple concret<\/mark> : Sur un de vos meubles pr\u00e9sents sur votre d\u00e9pliant saisonnier, les donn\u00e9es sur les variables \u00ab\u00a0largeur\u00a0\u00bb et \u00ab\u00a0longueur\u00a0\u00bb sont invers\u00e9es. Un client ach\u00e8te ce meuble en magasin en se basant sur le catalogue, et r\u00e9alise qu&rsquo;il ne rentre pas dans son salon, ce qui provoque un retour. Ce genre de probl\u00e8me n&rsquo;existe pas avec l&rsquo;automatisation. <\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1a0bba20 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<div class=\"wp-block-group has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-left-style:none;border-left-width:0px;background-color:#f6dcdc\">\n<div class=\"wp-block-group has-blanc-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-4189d4d3 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-d6f627c52d0aa61efc6c384a63baec2f\" style=\"padding-top:0;padding-bottom:0\">Recentrer vos \u00e9quipes sur la cr\u00e9ation visuelle et l\u2019exp\u00e9rience client<\/h3>\n\n\n\n<p>L\u2019automatisation lib\u00e8re vos graphistes des t\u00e2ches r\u00e9p\u00e9titives : mise en forme de tableaux de dimensions, insertion des prix, etc. Ils peuvent donc <strong>consacrer plus de temps \u00e0 ce qui fait la valeur ajout\u00e9e de votre catalogue<\/strong> : son esth\u00e9tisme et l\u2019optimisation de l\u2019exp\u00e9rience de lecture.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le r\u00e9sultat ?<\/mark> <strong>Votre catalogue inspire plus<\/strong> et pousse davantage \u00e0 l\u2019achat pour les consommateurs. Vos \u00e9quipes cr\u00e9ent de vrais univers et passent un temps plus court sur la mise en place des donn\u00e9es.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4f1f6ee1 wp-block-columns-is-layout-flex\" style=\"margin-bottom:0;padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<section class=\"wp-block-group alignfull has-violet-accent-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-dacb42e8 wp-block-group-is-layout-constrained\" style=\"border-style:none;border-width:0px;border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-left-radius:20px;border-bottom-right-radius:20px;margin-top:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--70);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 23%\"><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading has-blanc-color has-text-color has-link-color wp-elements-858b1b96a5e7fe71f11ffce4dd6d8c4e\">Essai gratuit 30 jours \u2013 Sans engagement<\/h2>\n\n\n\n<p class=\"has-text-align-left has-blanc-color has-text-color has-link-color wp-elements-61b12ff5254725a72372b1c788f3d0ad\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60)\">Ne perdez plus des semaines sur des copier-coller chronophages. Essayez d\u00e8s maintenant la mise en page automatique sur InDesign avec EasyCatalog, et s\u00e9curisez vos donn\u00e9es produits.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-violet-accent-color has-blanc-background-color has-text-color has-background has-link-color has-border-color has-blanc-border-color wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/telecharger-easycatalog\/\" style=\"text-transform:none\" target=\"_blank\" rel=\"noreferrer noopener\">Commencer mon essai gratuit<\/a><\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"778\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-1024x778.png\" alt=\"T\u00e9l\u00e9charger gratuitement le logiciel EasyCatalog, et b\u00e9n\u00e9ficiez d'un essai gratuit pendant 30 jours. \" class=\"wp-image-7435 size-full\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-1024x778.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-300x228.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-768x584.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-1536x1167.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-2048x1556.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n<\/section>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:0\">\n<h2 class=\"wp-block-heading has-text-align-center is-style-violet-accent has-violet-accent-color has-text-color has-link-color wp-elements-dc38782b6de01fcd0fb4ca625d2ba59b\" id=\"int\u00e9r\u00eat-cible-dpp\">Maison et Art de vivre : Quelles sont les<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\"> fonctionnalit\u00e9s cl\u00e9s de notre solution <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/\" target=\"_blank\" rel=\"noreferrer noopener\">Interactiv\u2019 Publisher (EasyCatalog)<\/a><\/mark> ?<\/h2>\n\n\n\n<p class=\"has-text-align-center\" style=\"padding-top:var(--wp--preset--spacing--40)\">Parmi les solutions pr\u00e9sentes sur le march\u00e9 pour l\u2019automatisation de mise en page, on retrouve notamment <a href=\"https:\/\/easycatalog-france.fr\/\" target=\"_blank\" rel=\"noreferrer noopener\">EasyCatalog<\/a>, logiciel dont nous sommes revendeurs et int\u00e9grateurs officiels. Voici quelques fonctionnalit\u00e9s de ce dernier pour le secteur de la d\u00e9coration et de l\u2019ameublement.<\/p>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-8a622d80 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"52\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-lien-52.png\" alt=\"Lien bidirectionnel dynamique entre vos sources de donn\u00e9es et vos supports de PAO\" class=\"wp-image-17049\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-9072927111674dcbeba5ba2a0b510f4a\">Un lien bidirectionnel entre vos sources de donn\u00e9es et vos supports PAO<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Il s&rsquo;agit de la <strong>fonctionnalit\u00e9 centrale d\u2019EasyCatalog<\/strong>. En effet, le logiciel synchronise directement vos sources de donn\u00e9es (<a href=\"https:\/\/www.interactiv-technologies.com\/fr\/base-de-donnees-produits-pim\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">PIM\/DAM<\/a>, ERP, fichiers Excel, etc.) avec votre logiciel InDesign. Cela vous \u00e9vite de saisir manuellement vos donn\u00e9es produits dans vos maquettes via des copier-coller. \u00c9tant donn\u00e9 que ce lien est bidirectionnel, <strong>toute modification dans votre base de donn\u00e9es est r\u00e9percut\u00e9e sur vos maquettes, et inversement.<\/strong><\/p>\n<\/div>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n\n\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-bc07c4df wp-block-group-is-layout-flex\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-fusionner-64.png\" alt=\"Libert\u00e9 de cr\u00e9ation et gestion intelligente des variantes gr\u00e2ce aux gabarits, fonctionnalit\u00e9 du logiciel Interactiv' Publisher (EasyCatalog)\" class=\"wp-image-17051\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-6312a79a0662159119191e322b47f713\">L\u2019utilisation de gabarits intelligents<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Le logiciel utilise des <strong>gabarits dynamiques capables de s\u2019adapter \u00e0 tout type de mise en page<\/strong> : <strong>il assemble automatiquement vos donn\u00e9es<\/strong> en respectant votre direction artistique, afin que vous puissiez conserver une mise en page sc\u00e9naris\u00e9e, cruciale pour vendre l\u2019ambiance d\u2019un univers de d\u00e9coration.<\/p>\n<\/aside>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-les-gens-travaillent-ensemble-64.png\" alt=\"Travail collaboratif facilit\u00e9 pour un gain de temps \u00e9lev\u00e9, fonctionnalit\u00e9 du logiciel Interactiv' Publisher (EasyCatalog)\" class=\"wp-image-17144\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-cca4c4b2b11113cce51f6320186a9ae7\">Un travail collaboratif facilit\u00e9<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Avec EasyCatalog, vos graphistes peuvent commencer le travail de mise en forme pendant que les autres \u00e9quipes finalisent la structuration des donn\u00e9es. Cela <strong>\u00e9vite les temps morts<\/strong> car, d\u00e8s que la donn\u00e9e est pr\u00eate, cette derni\u00e8re vient remplir des structures d\u00e9j\u00e0 cr\u00e9\u00e9es sur InDesign.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-groupe-dutilisateurs-homme-homme-64.png\" alt=\"Accompagnement certifi\u00e9 des consultants d'Interactiv' Technologies, pour la solution Interactiv' Publisher (EasyCatalog)\" class=\"wp-image-17104\" style=\"object-fit:cover\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-d087fcdc82bc8c68d80a3889fb7f4674\">Un accompagnement sur mesure et un service de prestation d\u00e9di\u00e9<\/h3>\n\n\n\n<p class=\"has-text-align-center\">En tant qu\u2019experts d&rsquo;EasyCatalog, nos consultants <strong>vous accompagneront tout au long de votre projet<\/strong>, et peuvent vous former sur la solution afin de vous rendre autonome le plus rapidement possible.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-gris-color has-text-color has-link-color wp-elements-fd22657ce159c878c2526136eff017a3\" style=\"margin-top:5%;font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Vous souhaitez obtenir une estimation tarifaire pour l&rsquo;automatisation de vos supports ?<\/h3>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Remplissez ce formulaire de 2 minutes !<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-e89c383e wp-block-buttons-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/automatisation-catalogues-indesign\/prix-devis-easycatalog\/\" target=\"_blank\" rel=\"noreferrer noopener\">Obtenir une estimation tarifaire de la mise en page automatis\u00e9e<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-violet-accent-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-a54e0cfc wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--30);flex-basis:100%\">\n<h2 class=\"wp-block-heading has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-58c467967dcc709ccd60e3374a244109\" id=\"conclusion-pim-dpp\">Conclusion : r\u00e9conciliez vos exigences esth\u00e9tiques et techniques gr\u00e2ce \u00e0 un catalogue automatis\u00e9<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--40);flex-basis:70%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-157028dcf29a620f3b6e5df94d69070f\">Dans votre secteur, la pr\u00e9sence de donn\u00e9es complexes dans votre catalogue ne doit pas se faire au d\u00e9triment d\u2019un visuel clair qui stimule l\u2019imagination et pousse \u00e0 l\u2019achat. En automatisant la mise en page de vos donn\u00e9es avec <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/\" target=\"_blank\" rel=\"noreferrer noopener\">Interactiv\u2019 Publisher &#8211; EasyCatalog<\/a>, vous <strong>s\u00e9curisez l&rsquo;exactitude de vos informations contractuelles<\/strong> et <strong>permettez \u00e0 vos \u00e9quipes de se concentrer sur la forme<\/strong> en passant moins de temps sur le fond.<\/p>\n\n\n\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-9bb26bf568192a4f62499bbaa28777c2\" style=\"font-size:clamp(14.642px, 0.915rem + ((1vw - 3.2px) * 0.575), 22px);\">R\u00e9sultat :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-blanc-color has-text-color has-link-color wp-elements-d93111d30562510ceaa93cd42e707730\">Vous lancez vos collections saisonni\u00e8res et vos catalogues capsules tr\u00e8s rapidement, tout en ajustant vos tarifs jusqu&rsquo;au dernier moment avant l&rsquo;impression.<\/li>\n\n\n\n<li class=\"has-blanc-color has-text-color has-link-color wp-elements-1265c0cebb27ea21361d7c41f8a7c4e3\">Vous \u00e9liminez les risques d\u2019erreurs de dimensions ou de finitions gr\u00e2ce \u00e0 la synchronisation directe avec vos sources de donn\u00e9es, ce qui garantit la valeur contractuelle de vos supports.<\/li>\n\n\n\n<li class=\"has-blanc-color has-text-color has-link-color wp-elements-32fcd02991f6367294e0abd35bf3f35f\">Vos \u00e9quipes cr\u00e9atives n&rsquo;ont plus \u00e0 rentrer la donn\u00e9e manuellement dans InDesign et peuvent se concentrer sur l&rsquo;esth\u00e9tisme de vos mises en page.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"792\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom-1024x792.png\" alt=\"Ecran montrant la simplification du processus de mise en page de supports gr\u00e2ce au logiciel Interactiv' Publisher (via EasyCatalog)\" class=\"wp-image-17082\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom-1024x792.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom-300x232.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom-768x594.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom-1536x1188.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom.png 1598w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<section class=\"wp-block-group alignfull has-gris-clair-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-486c6428 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--40)\">\n<h2 class=\"wp-block-heading has-text-align-center has-gris-moyen-color has-text-color has-link-color wp-elements-206f2ecc52e7e54fa470b7062e7a785b\" id=\"formulaire-database\">Pour aller plus loin&#8230;<\/h2>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-aed073b0 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--70);padding-bottom:0;padding-left:var(--wp--preset--spacing--70)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-d5916488eb182f4f1e3d994d3a4b47b4\" style=\"font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);\">FAQ (Foire aux Questions)<\/h3>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-2&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-2-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-2\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><strong>Comment \u00eatre s\u00fbr que l\u2019automatisation ne va pas casser ma mise en page graphique&nbsp;?<\/strong><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-2\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-2-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Le logiciel vous permet de cr\u00e9er des tags (champs o\u00f9 vous ins\u00e9rez vos informations) dans les gabarits produits. Pour <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/\" target=\"_blank\" rel=\"noreferrer noopener\">Interactiv&rsquo; Publisher &#8211; EasyCatalog<\/a>, ces tags sont les seuls rep\u00e8res : lors de l\u2019assemblage, le logiciel vient simplement remplir ces champs automatis\u00e9s avec les bonnes donn\u00e9es de votre fichier source. Pour le reste, vous restez quand m\u00eame libre de d\u00e9placer les titres, d&rsquo;agrandir les visuels ou d&rsquo;ajouter des images de fond par exemple. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-3&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-3-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-3\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><strong>Peut-on mettre \u00e0 jour les dimensions ou les mat\u00e9riaux d&rsquo;un meuble sans tout r\u00e9importer<\/strong> <strong>?<\/strong><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-3\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-3-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Oui, le lien bidirectionnel permet de synchroniser toute modification technique de votre source de donn\u00e9es (Excel, ERP, PIM, CSV, etc) vers vos maquettes InDesign en un seul clic. Cela se fait presque instantan\u00e9ment. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-4&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-4-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-4\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><strong>Est-il possible de pr\u00e9parer la mise en page avant que les donn\u00e9es produit ne soient finalis\u00e9es ?<\/strong><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-4\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-4-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Tout \u00e0 fait, l&rsquo;outil vous permet de cr\u00e9er des gabarits produits qui peuvent contenir : vos titres, r\u00e9f\u00e9rences, images, prix, ou encore vos argumentaires.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-5&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-5-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-5\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><strong>Comment savoir si mon catalogue actuel est automatisable ? <\/strong><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-5\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-5-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Aujourd&rsquo;hui, les trois quarts des catalogues sont automatisables. Nous vous invitons \u00e0 effectuer notre test rapide (3 minutes environ) en cliquant sur ce <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/automatisation-catalogues-indesign\/test-document-automatisable\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">lien<\/a>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-container-core-group-is-layout-9b6c9373 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--70);padding-bottom:0;padding-left:var(--wp--preset--spacing--70)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-32930046e4c4c8bdf2a68f03e3f4030d\" style=\"font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-quels-secteurs-et-quels-metiers\/\" target=\"_blank\" rel=\"noreferrer noopener\">Autres secteurs<\/a>&#8230;<\/h3>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f591442c wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--50)\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"883\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p-1024x883.png\" alt=\"Mise en page automatique de catalogue dans le secteur de la mode et luxe sur InDesign via Interactiv' Publisher - EasyCatalog\" class=\"wp-image-17834\" style=\"aspect-ratio:1.6050224513553966;object-fit:contain;width:241px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p-1024x883.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p-300x259.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p-768x662.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p-1536x1325.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_trying-on-clothes_ht5p.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<h4 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-0d65cfcb979c95176cf790aab151faca\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-mode-et-luxe\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mode et Luxe<\/a><\/h4>\n\n\n\n<p class=\"has-text-align-center\">Lib\u00e9rez vos \u00e9quipes cr\u00e9atives des contraintes de maquettage r\u00e9p\u00e9titives. Centralisez la gestion de vos d\u00e9clinaisons de collections (tailles, coloris, etc.) et recentrez-vous sur l\u2019essentiel : votre direction artistique et le prestige de votre marque.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-f611be13 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:0;margin-bottom:0;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"1108\" height=\"1760\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_doctors-orders_a8sv.png\" alt=\"Cr\u00e9ation de catalogue m\u00e9dical et pharmaceutique s\u00e9curis\u00e9 avec l'automatisation de donn\u00e9es via Interactiv' Publisher - EasyCatalog\" class=\"wp-image-17832\" style=\"aspect-ratio:1.5306899286280728;object-fit:contain;width:223px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_doctors-orders_a8sv.png 1108w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_doctors-orders_a8sv-189x300.png 189w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_doctors-orders_a8sv-645x1024.png 645w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_doctors-orders_a8sv-768x1220.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_doctors-orders_a8sv-967x1536.png 967w\" sizes=\"auto, (max-width: 1108px) 100vw, 1108px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-2cda04cd8eaf49fdd0357e6544cb73c3\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-industrie-sante\/\" target=\"_blank\" rel=\"noreferrer noopener\">Industrie de la sant\u00e9<\/a><\/mark><\/h4>\n\n\n\n<p class=\"has-text-align-center\">Dans un secteur o\u00f9 l\u2019approximation est interdite, automatisez l&rsquo;importation de vos documents r\u00e9glementaires pour garantir des catalogues 100 % fiables et conformes.<\/p>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--30)\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"854\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-1024x854.png\" alt=\"Cr\u00e9ation de catalogues promotionnels pour le secteur du retail et de la distribution sp\u00e9cialis\u00e9e, gr\u00e2ce \u00e0 la mise en page automatique sur InDesign, via Interactiv' Publisher - EasyCatalog\" class=\"wp-image-17868\" style=\"aspect-ratio:1.1990853433650512;width:201px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-1024x854.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-300x250.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-768x641.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-1536x1281.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u.png 1792w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<h4 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-63c69970805b75d0a14915739066648d\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-retail-distribution-specialisee\/\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Retail et<\/mark> distribution sp\u00e9cialis\u00e9e<\/a><\/h4>\n\n\n\n<p class=\"has-text-align-center\">Dans un secteur tr\u00e8s concurrentiel o\u00f9 il faut en permanence s&rsquo;adapter au march\u00e9, d\u00e9couvrez comment devenir plus r\u00e9actif que vos concurrents pour la cr\u00e9ation de vos supports de vente, tels que vos catalogues promotionnels.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p class=\"has-text-align-right has-violet-accent-color has-text-color has-link-color wp-elements-e749326f6a76b543af801b0a04fd99cd\" style=\"padding-bottom:var(--wp--preset--spacing--50);font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.469), 20px);font-style:normal;font-weight:600\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-quels-secteurs-et-quels-metiers\/\" data-type=\"page\" data-id=\"2594\" target=\"_blank\" rel=\"noreferrer noopener\">Explorez tous les secteurs &gt;<\/a><\/p>\n<\/div>\n<\/section>\n\n\n\n<div class=\"wp-block-group alignfull has-blanc-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70)\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"formulaire-database\" style=\"padding-bottom:0\">Une question ? Un projet ?<br>Contactez un expert en automatisation<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-12a0b04b wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);flex-basis:65%\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"236\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR.png\" alt=\"Logo de l'\u00e9diteur et int\u00e9grateur fran\u00e7ais Interactiv' Technologies\" class=\"wp-image-27\" style=\"aspect-ratio:3.8137538182118385;width:263px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR.png 900w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR-300x79.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR-768x201.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-gris-color has-text-color has-link-color wp-elements-2c2ec7d9a71b33f189b7b89b31d4a231\"><strong>Interactiv\u2019 Technologies<\/strong> est un \u00e9diteur et int\u00e9grateur de solutions logicielles cr\u00e9\u00e9 en 2008. Depuis plus de 18 ans, ce professionnel de <strong>la mise en page automatique <\/strong>accompagne plus de <strong>1000 entreprises<\/strong> dans la structuration et la diffusion de leurs donn\u00e9es produits.<\/p>\n\n\n\n<p class=\"has-text-align-center has-gris-color has-text-color has-link-color wp-elements-edc1b8f6a6b63f98d264f6938bc2afe8\">Notre \u00e9quipe d&rsquo;une dizaine de consultants experts et formateurs EasyCatalog est \u00e0 m\u00eame de vous accompagner de bout en bout sur votre projet. Du d\u00e9ploiement \u00e0 l&rsquo;impl\u00e9mentation, en passant par la formation de vos \u00e9quipes et l&rsquo;\u00e9volution continue de la solution, nous g\u00e9rons l&rsquo;int\u00e9gralit\u00e9 de vos besoins sans aucun intervenant tiers.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-violet-accent-color has-alpha-channel-opacity has-violet-accent-background-color has-background is-style-default\"\/>\n\n\n\n<p class=\"has-text-align-center has-gris-color has-text-color has-link-color wp-elements-4b1255bb91e7705e8c9d0453e4dc1972\"><strong>Vous souhaitez b\u00e9n\u00e9ficier d\u2019une d\u00e9mo gratuite de 30 min dispens\u00e9e par des experts ? <br><\/strong>Remplissez le formulaire suivant et l&rsquo;\u00e9quipe Interactiv&rsquo; Technologies vous recontactera au plus vite.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:0;padding-left:0;flex-basis:35%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-8dd13e6d wp-block-group-is-layout-constrained\" style=\"padding-right:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<form class=\"wp-block-interactiv-technologies-it-form needs-validation it-pattern-form-simple it-pattern-card\" novalidate action=\"\" method=\"post\" enctype=\"multipart\/form-data\"><div class=\"it-form-ribbon\">D\u00e9di\u00e9 aux professionnels<\/div>\n<p class=\"it-form-title\">Demandez une d\u00e9monstration<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-7bc66994 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-status it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"status\" data-field-type=\"status\" data-field-label=\"Vous \u00eates\" data-field-required=\"true\"><select id=\"it_form_status\" class=\"it-form-field-control form-select\" name=\"status\" required><option value=\"\" disabled selected>S\u00e9lectionner un statut<\/option><option value=\"company\">Une soci\u00e9t\u00e9<\/option><option value=\"agency\">Une agence<\/option><option value=\"freelance\">Un(e) freelance<\/option><option value=\"association\">Une association<\/option><option value=\"individual\">Un particulier<\/option><\/select><label class=\"it-form-field-label\" for=\"it_form_status\">Vous \u00eates<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"society\" data-field-type=\"text\" data-field-label=\"Soci\u00e9t\u00e9\" data-field-required=\"false\"><input id=\"it_form_society\" class=\"it-form-field-control form-control\" type=\"text\" name=\"society\" placeholder=\"Soci\u00e9t\u00e9\"\/><label class=\"it-form-field-label\" for=\"it_form_society\">Soci\u00e9t\u00e9<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"identity\" data-field-type=\"text\" data-field-label=\"Nom Pr\u00e9nom\" data-field-required=\"true\"><input id=\"it_form_identity\" class=\"it-form-field-control form-control\" type=\"text\" name=\"identity\" placeholder=\"Nom Pr\u00e9nom\" required\/><label class=\"it-form-field-label\" for=\"it_form_identity\">Nom Pr\u00e9nom<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"mail\" data-field-type=\"email\" data-field-label=\"E-mail\" data-field-required=\"true\"><input id=\"it_form_mail\" class=\"it-form-field-control form-control\" type=\"email\" name=\"mail\" placeholder=\"\" required\/><label class=\"it-form-field-label\" for=\"it_form_mail\">E-mail<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"phone\" data-field-type=\"text\" data-field-label=\"T\u00e9l\u00e9phone\" data-field-required=\"true\"><input id=\"it_form_phone\" class=\"it-form-field-control form-control\" type=\"text\" name=\"phone\" placeholder=\"T\u00e9l\u00e9phone\" required\/><label class=\"it-form-field-label\" for=\"it_form_phone\">T\u00e9l\u00e9phone<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-consent it-form-field--consent form-check it-form-field--required\" data-field-name=\"consent\" data-field-type=\"consent\" data-field-label=\"\" data-field-required=\"true\" style=\"margin-top:var(--wp--preset--spacing--30)\"><input id=\"it_form_consent\" class=\"it-form-field-control form-check-input\" type=\"checkbox\" name=\"consent\" value=\"ok\" required\/><label class=\"it-form-field-inputs-label form-check-label\" for=\"it_form_consent\">En soumettant ce formulaire, j\u2019accepte que les informations saisies soient exploit\u00e9es dans le cadre de la demande de d\u00e9monstration et la relation commerciale qui peut en d\u00e9couler.<br \/>\r\nPour connaitre et exercer vos droits, veuillez consulter notre <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/politique-de-confidentialite-relative-aux-donnees-personnelles\/\">politique de confidentialit\u00e9<\/a>.<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n<\/div>\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--is-floating form-floating is-style-floating hasNoName\" data-field-name=\"mail_double_check\" data-field-type=\"email\" data-field-label=\"Enter email again\" data-field-required=\"false\"><input class=\"it-form-field-control form-control\" type=\"email\" name=\"mail_double_check\" id=\"it_form_mail_double_check\" placeholder=\"Enter email again\"\/><label class=\"it-form-field-label\" for=\"it_form_mail_double_check\">Enter email again<\/label><div class=\"invalid-feedback\"><\/div><\/div><input type=\"hidden\" name=\"name\" value=\"Demandez une d\u00e9monstration\"\/><input type=\"hidden\" name=\"product\" value=\"itpublisher\"\/><input type=\"hidden\" name=\"tpl\" value=\"31\"\/><input type=\"hidden\" name=\"landing\" value=\"950\"\/><button class=\"btn-form-submit it-form-submit-btn\" type=\"submit\">Je valide<\/button><input type=\"hidden\" id=\"_wpnonce\" name=\"_wpnonce\" value=\"459ffad6c9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/fr\/wp-json\/wp\/v2\/pages\/17127\" \/><\/form>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Maison et Art de vivre&nbsp;: comment automatiser la mise en page de vos catalogues&nbsp;? Dans le secteur de l\u2019ameublement, votre catalogue n\u2019est pas seulement une liste de r\u00e9f\u00e9rences. C\u2019est surtout une source d\u2019inspiration qui permet \u00e0 vos clients de se projeter dans leur futur int\u00e9rieur. Aujourd&rsquo;hui, il n&rsquo;est pas simple de concilier l\u2019esth\u00e9tisme des mises [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"parent":16721,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Maison et Art de vivre : automatiser la mise en page de vos catalogues","_seopress_titles_desc":"D\u00e9clinez vos collections de mobilier et de d\u00e9coration au fil des saisons gr\u00e2ce \u00e0 l'automatisation de vos catalogues sur InDesign, via EasyCatalog.","_seopress_robots_index":"","_it_page_product":"ITPublisher","_it_call_to_action":["{\"text\":\"\",\"url\":\"\"}","{\"text\":\"\",\"url\":\"\"}","{\"text\":\"\",\"url\":\"\"}","{\"text\":\"\",\"url\":\"\"}"],"footnotes":""},"class_list":["post-17127","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/17127","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/comments?post=17127"}],"version-history":[{"count":36,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/17127\/revisions"}],"predecessor-version":[{"id":18591,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/17127\/revisions\/18591"}],"up":[{"embeddable":true,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/16721"}],"wp:attachment":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/media?parent=17127"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}