{"id":17118,"date":"2026-04-29T14:54:59","date_gmt":"2026-04-29T12:54:59","guid":{"rendered":"https:\/\/www.interactiv-technologies.com\/?page_id=17118"},"modified":"2026-06-10T15:09:17","modified_gmt":"2026-06-10T13:09:17","slug":"mode-et-luxe","status":"publish","type":"page","link":"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-mode-et-luxe\/","title":{"rendered":"Mode et Luxe"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull has-violet-accent-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--80)\">\n<div class=\"wp-block-group alignwide has-blanc-color has-text-color has-link-color has-small-font-size wp-elements-bf8c93ea3ef9660c3f317439d4e72dba has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"alignwide wp-block-wpseopress-breadcrumbs\"><nav  aria-label=\"Fil d&#039;Ariane\"><ol class=\"breadcrumb\" itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li class=\"breadcrumb-item active\" aria-current=\"page\" itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\">Accueil<\/span><meta itemprop=\"position\" content=\"1\"><\/li><\/ol><\/nav><\/div><\/div>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-6c531013 wp-block-group-is-layout-flex\">\n<h1 class=\"wp-block-heading has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-a3d70b2243d96f2904fe733f6d8d4660\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--60)\">Mode et luxe\u00a0: comment automatiser la mise en page de vos catalogues de collections tout en pr\u00e9servant vos exigences esth\u00e9tiques\u00a0?<\/h1>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color has-medium-font-size wp-elements-b4fe29386a519203475e645a4501de79\">Dans l&rsquo;industrie de la mode et du luxe, <strong>votre catalogue n\u2019est pas seulement un support de vente<\/strong>, il fait int\u00e9gralement partie de l\u2019exp\u00e9rience de marque et <strong>incarne votre identit\u00e9 visuelle<\/strong>. Cependant, les tendances de consommation \u00e9voluent, et le rythme de publication de vos supports est de plus en plus \u00e9lev\u00e9. Cela repr\u00e9sente un d\u00e9fi logistique et cr\u00e9atif majeur pour vos \u00e9quipes.<\/p>\n\n\n\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color has-medium-font-size wp-elements-b983eb07eb11dc046cbc995ae5095d66\">D\u00e9couvrez comment l\u2019automatisation de la mise en page sur InDesign permet de concilier productivit\u00e9 industrielle et haute exigence esth\u00e9tique. En tant qu&rsquo;experts EasyCatalog, notre \u00e9quipe de consultants vous accompagne et peut vous former tout au long du projet.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignright size-large is-resized\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--40)\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"998\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-1024x998.png\" alt=\"Logo InDesign CC 2026\" class=\"wp-image-1259\" style=\"aspect-ratio:1.0261148298293579;object-fit:cover;width:75px\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-1024x998.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-300x293.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_-768x749.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/1200px-Adobe_InDesign_CC_icon.svg_.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\" style=\"margin-top:5px;margin-bottom:5px\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1.png\" alt=\"Icone 65 bits EasyCatalog\" class=\"wp-image-17213\" style=\"width:90px\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1.png 500w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1-300x300.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/Icone-65-bits-EasyCatalog-1-150x150.png 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image alignleft size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--30);margin-bottom:var(--wp--preset--spacing--30)\"><img loading=\"lazy\" decoding=\"async\" width=\"777\" height=\"777\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1.png\" alt=\"Avis clients Google Interactiv' Technologies\" class=\"wp-image-759\" style=\"width:75px\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1.png 777w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1-300x300.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1-150x150.png 150w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Satisfaction-clients-sur-EasyCatalog-EasyCatalogue-1-1-768x768.png 768w\" sizes=\"auto, (max-width: 777px) 100vw, 777px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/\" target=\"_blank\" rel=\"noreferrer noopener\">D\u00e9couvrir Interactiv&rsquo; Publisher &#8211; EasyCatalog<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60);flex-basis:40%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-8dd13e6d wp-block-group-is-layout-constrained\" style=\"padding-right:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<form class=\"wp-block-interactiv-technologies-it-form needs-validation it-pattern-form-simple it-pattern-card\" novalidate action=\"\" method=\"post\" enctype=\"multipart\/form-data\"><div class=\"it-form-ribbon\">D\u00e9di\u00e9 aux professionnels<\/div>\n<p class=\"it-form-title\">Demandez une d\u00e9monstration<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-7bc66994 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-status it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"status\" data-field-type=\"status\" data-field-label=\"Vous \u00eates\" data-field-required=\"true\"><select id=\"it_form_status\" class=\"it-form-field-control form-select\" name=\"status\" required><option value=\"\" disabled selected>S\u00e9lectionner un statut<\/option><option value=\"company\">Une soci\u00e9t\u00e9<\/option><option value=\"agency\">Une agence<\/option><option value=\"freelance\">Un(e) freelance<\/option><option value=\"association\">Une association<\/option><option value=\"individual\">Un particulier<\/option><\/select><label class=\"it-form-field-label\" for=\"it_form_status\">Vous \u00eates<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"society\" data-field-type=\"text\" data-field-label=\"Soci\u00e9t\u00e9\" data-field-required=\"false\"><input id=\"it_form_society\" class=\"it-form-field-control form-control\" type=\"text\" name=\"society\" placeholder=\"Soci\u00e9t\u00e9\"\/><label class=\"it-form-field-label\" for=\"it_form_society\">Soci\u00e9t\u00e9<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"identity\" data-field-type=\"text\" data-field-label=\"Nom Pr\u00e9nom\" data-field-required=\"true\"><input id=\"it_form_identity\" class=\"it-form-field-control form-control\" type=\"text\" name=\"identity\" placeholder=\"Nom Pr\u00e9nom\" required\/><label class=\"it-form-field-label\" for=\"it_form_identity\">Nom Pr\u00e9nom<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"mail\" data-field-type=\"email\" data-field-label=\"E-mail\" data-field-required=\"true\"><input id=\"it_form_mail\" class=\"it-form-field-control form-control\" type=\"email\" name=\"mail\" placeholder=\"\" required\/><label class=\"it-form-field-label\" for=\"it_form_mail\">E-mail<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"phone\" data-field-type=\"text\" data-field-label=\"T\u00e9l\u00e9phone\" data-field-required=\"true\"><input id=\"it_form_phone\" class=\"it-form-field-control form-control\" type=\"text\" name=\"phone\" placeholder=\"T\u00e9l\u00e9phone\" required\/><label class=\"it-form-field-label\" for=\"it_form_phone\">T\u00e9l\u00e9phone<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-consent it-form-field--consent form-check it-form-field--required\" data-field-name=\"consent\" data-field-type=\"consent\" data-field-label=\"\" data-field-required=\"true\" style=\"margin-top:var(--wp--preset--spacing--30)\"><input id=\"it_form_consent\" class=\"it-form-field-control form-check-input\" type=\"checkbox\" name=\"consent\" value=\"ok\" required\/><label class=\"it-form-field-inputs-label form-check-label\" for=\"it_form_consent\">En soumettant ce formulaire, j\u2019accepte que les informations saisies soient exploit\u00e9es dans le cadre de la demande de d\u00e9monstration et la relation commerciale qui peut en d\u00e9couler.<br \/>\r\nPour connaitre et exercer vos droits, veuillez consulter notre <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/politique-de-confidentialite-relative-aux-donnees-personnelles\/\">politique de confidentialit\u00e9<\/a>.<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n<\/div>\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--is-floating form-floating is-style-floating hasNoName\" data-field-name=\"mail_double_check\" data-field-type=\"email\" data-field-label=\"Enter email again\" data-field-required=\"false\"><input class=\"it-form-field-control form-control\" type=\"email\" name=\"mail_double_check\" id=\"it_form_mail_double_check\" placeholder=\"Enter email again\"\/><label class=\"it-form-field-label\" for=\"it_form_mail_double_check\">Enter email again<\/label><div class=\"invalid-feedback\"><\/div><\/div><input type=\"hidden\" name=\"name\" value=\"Demandez une d\u00e9monstration\"\/><input type=\"hidden\" name=\"product\" value=\"itpublisher\"\/><input type=\"hidden\" name=\"tpl\" value=\"31\"\/><input type=\"hidden\" name=\"landing\" value=\"950\"\/><button class=\"btn-form-submit it-form-submit-btn\" type=\"submit\">Je valide<\/button><input type=\"hidden\" id=\"_wpnonce\" name=\"_wpnonce\" value=\"459ffad6c9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/fr\/wp-json\/wp\/v2\/pages\/17118\" \/><\/form>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-976cd4dd wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--20)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-bottom:var(--wp--preset--spacing--30)\">\n<h2 class=\"wp-block-heading has-text-align-center has-gris-moyen-color has-text-color has-link-color wp-elements-7de65ba4c65dfd972c22c4e38c354393\" id=\"introduction\">Quels sont les d\u00e9fis de publication pour les marques de la mode et du luxe&nbsp;?<\/h2>\n\n\n\n<p class=\"has-text-align-center\">Dans l\u2019univers de la mode et du luxe, le catalogue est une <strong>extension de votre image de marque<\/strong>. Il doit mettre en avant la qualit\u00e9 de vos cr\u00e9ations. Cependant, les tendances de consommation \u00e9voluent, et impliquent avec elles plusieurs enjeux pour la publication de vos supports de vente.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7abde1fe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\" style=\"font-size:clamp(18.959px, 1.185rem + ((1vw - 3.2px) * 0.863), 30px);\">1. <strong><strong><strong>Une augmentation du rythme de publication<\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p>Aujourd\u2019hui, <strong>le calendrier traditionnel de la mode et du luxe s\u2019est intensifi\u00e9<\/strong>. Entre les collections saisonni\u00e8res, les pr\u00e9-collections ou encore les s\u00e9ries limit\u00e9es, le cycle de vie de vos supports commerciaux est de plus en plus court. Cette nouvelle cadence impose donc des documents qualitatifs et qui convertissent, mais dans des d\u00e9lais plus r\u00e9duits.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le risque<\/mark> <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-rouge-accent-color\"><\/mark>? Un d\u00e9calage de temps entre le moment o\u00f9 vos produits sont disponibles \u00e0 la vente, et le moment o\u00f9 votre support de vente est publi\u00e9.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1648\" height=\"1114\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bull-market_4a8e.png\" alt=\"Personne faisant face \u00e0 un rythme de publication de plus en plus \u00e9lev\u00e9 pour ses supports de vente, en raison d'une augmentation des cycles de consommation.\" class=\"wp-image-17119\" style=\"aspect-ratio:1.4794267221451687;width:288px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bull-market_4a8e.png 1648w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bull-market_4a8e-300x203.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bull-market_4a8e-1024x692.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bull-market_4a8e-768x519.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bull-market_4a8e-1536x1038.png 1536w\" sizes=\"auto, (max-width: 1648px) 100vw, 1648px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50)\">\n<h3 class=\"wp-block-heading has-text-align-right is-style-default has-violet-accent-color has-text-color has-link-color wp-elements-fa95087ffebe3ce23c199e866bfefc33\" style=\"font-size:clamp(18.959px, 1.185rem + ((1vw - 3.2px) * 0.863), 30px);\">2. <strong><strong><strong>La gestion d\u2019une multitude de d\u00e9clinaisons<\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"has-text-align-right\">Dans ce secteur, il est tr\u00e8s fr\u00e9quent que les mod\u00e8les de vos collections se d\u00e9clinent en <strong>une arborescence assez complexe de variantes<\/strong>&nbsp;: tailles (locales\/internationales), mati\u00e8res (cuirs, textiles, m\u00e9taux pr\u00e9cieux), coloris, finitions, etc. Saisir \u00e0 la main toutes ces combinaisons pour vos catalogues est une <strong>t\u00e2che fastidieuse et chronophage<\/strong> pour vos \u00e9quipes, qui ont donc moins de temps pour se concentrer sur le design m\u00eame de votre document. <\/p>\n\n\n\n<p class=\"has-text-align-right\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le risque <\/mark>? <strong>L\u2019apparition d\u2019erreurs<\/strong> dans vos catalogues, sur les d\u00e9clinaisons de vos r\u00e9f\u00e9rences. Une simple petite erreur peut contribuer \u00e0 d\u00e9grader votre image de marque et la perception de prestige qui lui est li\u00e9e.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7abde1fe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 class=\"wp-block-heading\" style=\"font-size:clamp(18.959px, 1.185rem + ((1vw - 3.2px) * 0.863), 30px);\">3. <strong><strong><strong>L\u2019importance de vos supports de communication dans votre image de marque&nbsp;<\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p>La mise en page de vos produits sur vos catalogues ne doit pas se faire <strong>au d\u00e9triment de votre direction artistique<\/strong>. Dans la mode et le luxe, les supports de vente sont des outils de s\u00e9duction. Ils doivent attirer l&rsquo;attention de vos clients et convertir. Cela n\u00e9cessite notamment une <strong>coh\u00e9rence graphique parfaite<\/strong>. Tout l\u2019enjeu r\u00e9side donc dans l&rsquo;industrialisation de cette production, tout en respectant vos codes visuels.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Le risque<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gris-color\">\u00a0?<\/mark> Un <strong>catalogue qui ne convertit pas, et une image de marque moins contr\u00f4l\u00e9e.<\/strong> Si vos \u00e9quipes passent la majorit\u00e9 de leur temps sur les donn\u00e9es, elles n&rsquo;ont plus le temps de se concentrer sur l&rsquo;exp\u00e9rience et sur le design m\u00eame du document.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1062\" height=\"1648\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_artist-at-work_yos7.png\" alt=\"Femme peignant un tableau, symbolisant l'importance de cr\u00e9er des supports de communications attirants dans les secteurs de la mode et du luxe\" class=\"wp-image-17121\" style=\"aspect-ratio:0.6444436366280126;width:161px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_artist-at-work_yos7.png 1062w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_artist-at-work_yos7-193x300.png 193w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_artist-at-work_yos7-660x1024.png 660w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_artist-at-work_yos7-768x1192.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_artist-at-work_yos7-990x1536.png 990w\" sizes=\"auto, (max-width: 1062px) 100vw, 1062px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-gris-color has-text-color has-link-color wp-elements-4733e3e5584ec786245e90119ad5b0b3\" style=\"margin-top:5%;font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Vous n&rsquo;\u00eates pas s\u00fbr que votre document soit adapt\u00e9 \u00e0 la mise en page automatique ?<\/h3>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Faites le test !<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a3b0702f wp-block-buttons-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/automatisation-catalogues-indesign\/test-document-automatisable\/\" target=\"_blank\" rel=\"noreferrer noopener\">Test : votre document est-il automatisable ?<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-gris-clair-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-ec2e7a44 wp-block-columns-is-layout-flex\" style=\"padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--30);flex-basis:100%\">\n<h2 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-aca8db2bfb3cddee3f2474a072382d2d\" id=\"informations-dpp\">Comment la mise en page automatique de vos supports vous permet de lib\u00e9rer votre \u00e9quipe des t\u00e2ches r\u00e9p\u00e9titives&nbsp;?<\/h2>\n\n\n\n<p class=\"has-text-align-center\">La <strong>mise en page automatique des donn\u00e9es sur InDesign<\/strong> permet de faciliter le processus de publication de catalogues et de lib\u00e9rer du temps pour vos \u00e9quipes, qui peuvent se concentrer davantage sur la forme que sur le fond.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7abde1fe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<div class=\"wp-block-group has-gris-clair-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-left-style:none;border-left-width:0px\">\n<div class=\"wp-block-group has-border-color has-blanc-border-color has-blanc-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-4189d4d3 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-87a3baf48cf83bbe43716a64f302434a\" style=\"padding-top:0;padding-bottom:0\">Reconcentrez-vous sur la cr\u00e9ation pure et sur votre direction artistique<\/h3>\n\n\n\n<p>Dans l\u2019industrie de la mode et du luxe, votre <strong>direction artistique est un \u00e9l\u00e9ment crucial <\/strong>qui contribue grandement \u00e0 la d\u00e9sirabilit\u00e9 de vos produits. Pourtant, vos graphistes <strong>passent une partie importante de leur temps \u00e0 effectuer des t\u00e2ches de maquettage<\/strong> (alignement des blocs de prix, copier-coller de descriptions produits, etc). Si vous choisissez la mise en page automatique, vous d\u00e9l\u00e9guez ces petites t\u00e2ches r\u00e9p\u00e9titives au logiciel, et vous permettez surtout \u00e0 votre \u00e9quipe de se reconcentrer sur l\u2019ambiance et la forme du catalogue sur <a href=\"https:\/\/www.adobe.com\/fr\/products\/indesign.html\" target=\"_blank\" rel=\"noreferrer noopener\">InDesign<\/a>, pour qu\u2019il puisse repr\u00e9senter une vitrine de votre savoir-faire. <\/p>\n\n\n\n<p style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;border-left-color:var(--wp--preset--color--violet-accent);border-left-width:4px;padding-right:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Exemple concret<\/mark> : Lors de la cr\u00e9ation d\u2019un catalogue de joaillerie, le logiciel se charge de placer instantan\u00e9ment les carats et les types de m\u00e9taux sous chaque bijou, ce qui permet de laisser le temps au graphiste de se concentrer sur la retouche des visuels et la mise en sc\u00e8ne artistique des doubles pages.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7abde1fe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<div class=\"wp-block-group has-blanc-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-left-style:none;border-left-width:0px\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-4189d4d3 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-d30680301861b8a7bc2d4861674267f4\" style=\"padding-top:0;padding-bottom:0\">\u00c9liminez le risque d\u2019erreurs li\u00e9 aux relectures manuelles\u00a0<\/h3>\n\n\n\n<p>Dans votre secteur, <strong>la fiabilit\u00e9 des donn\u00e9es est primordiale pour votre client\u00e8le<\/strong>. En effet, \u00e9tant donn\u00e9 que vous disposez de nombreuses d\u00e9clinaisons de tailles, de mati\u00e8res ou encore de coloris, la relecture manuelle est chronophage et forc\u00e9ment source d\u2019erreurs. Gr\u00e2ce \u00e0 une liaison directe entre vos donn\u00e9es sources et InDesign, vous <strong>supprimez le risque d\u2019erreurs de saisie<\/strong>. Ainsi, les informations affich\u00e9es sur vos supports seront identiques \u00e0 celles pr\u00e9sentes dans votre base de donn\u00e9es valid\u00e9e.<\/p>\n\n\n\n<p style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;border-left-color:#8d1e57;border-left-width:4px;padding-right:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--20)\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Exemple concret <\/mark>: Si vous d\u00e9clinez votre catalogue de parfums en fonction des saisons, <strong>la synchronisation automatique garantit que les informations de vos produits soient identiques et exacts<\/strong> sur chaque document.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1a0bba20 wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<div class=\"wp-block-group has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;border-left-style:none;border-left-width:0px;background-color:#f6dcdc\">\n<div class=\"wp-block-group has-blanc-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-4189d4d3 wp-block-group-is-layout-constrained\" style=\"border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-36c0c824301513931f47e4570cb2a1e2\" style=\"padding-top:0;padding-bottom:0\">Soyez plus agile face aux impr\u00e9vus et multipliez vos supports<\/h3>\n\n\n\n<p>Votre secteur fait face \u00e0 <strong>une certaine volatilit\u00e9<\/strong>. Typiquement, il se peut qu\u2019une s\u00e9rie limit\u00e9e soit annul\u00e9e, qu\u2019un tarif soit modifi\u00e9 \u00e0 la derni\u00e8re minute, ou que la composition d\u2019un textile soit modifi\u00e9e juste avant un lancement. Bien souvent, ces changements de derni\u00e8re minute n\u00e9cessitent de retravailler son support pendant parfois plusieurs heures pour modifier manuellement chaque page impact\u00e9e. La mise en page automatique sur InDesign permet de <strong>r\u00e9percuter ces modifications en un seul clic sur l\u2019ensemble du document<\/strong>, ce qui vous assure une meilleure r\u00e9activit\u00e9 et \u00e9vite de compromettre la date de sortie de votre support. Par ailleurs, cette derni\u00e8re acc\u00e9l\u00e8re \u00e9galement votre rythme de publication, ce qui vous permet de multiplier vos document avec de multiples supports saisonniers. <\/p>\n\n\n\n<p style=\"border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-left-radius:10px;border-bottom-right-radius:10px;border-left-color:var(--wp--preset--color--violet-accent);border-left-width:4px;padding-left:var(--wp--preset--spacing--30)\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Exemple concret<\/mark> : Si un mod\u00e8le de chaussures est retir\u00e9 de la collection la veille du d\u00e9part d\u2019impression de votre catalogue, l&rsquo;automatisation vous permet de <strong>supprimer automatiquement la r\u00e9f\u00e9rence<\/strong> et d&rsquo;ajuster la mise en page des produits restants.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-cc5f43ef wp-block-columns-is-layout-flex\" style=\"padding-top:0;padding-bottom:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:90%\">\n<section class=\"wp-block-group alignfull has-violet-accent-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-dacb42e8 wp-block-group-is-layout-constrained\" style=\"border-style:none;border-width:0px;border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-left-radius:20px;border-bottom-right-radius:20px;margin-top:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--70);padding-top:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 23%\"><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading has-blanc-color has-text-color has-link-color wp-elements-858b1b96a5e7fe71f11ffce4dd6d8c4e\">Essai gratuit 30 jours \u2013 Sans engagement<\/h2>\n\n\n\n<p class=\"has-text-align-left has-blanc-color has-text-color has-link-color wp-elements-61b12ff5254725a72372b1c788f3d0ad\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--60)\">Ne perdez plus des semaines sur des copier-coller chronophages. Essayez d\u00e8s maintenant la mise en page automatique sur InDesign avec EasyCatalog, et s\u00e9curisez vos donn\u00e9es produits.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-violet-accent-color has-blanc-background-color has-text-color has-background has-link-color has-border-color has-blanc-border-color wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/telecharger-easycatalog\/\" style=\"text-transform:none\" target=\"_blank\" rel=\"noreferrer noopener\">Commencer mon essai gratuit<\/a><\/div>\n<\/div>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"778\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-1024x778.png\" alt=\"T\u00e9l\u00e9charger gratuitement le logiciel EasyCatalog, et b\u00e9n\u00e9ficiez d'un essai gratuit pendant 30 jours. \" class=\"wp-image-7435 size-full\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-1024x778.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-300x228.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-768x584.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-1536x1167.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/07\/undraw_Instant_information_re_c5v5-1-01-1-2048x1556.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n<\/section>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-bottom:0\">\n<h2 class=\"wp-block-heading has-text-align-center is-style-violet-accent has-violet-accent-color has-text-color has-link-color wp-elements-e9a8d96ef54fb509ec9ce24e6d04d533\" id=\"int\u00e9r\u00eat-cible-dpp\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Les fonctionnalit\u00e9s cl\u00e9s de notre solution Interactiv\u2019 Publisher (via EasyCatalog)<\/mark><\/h2>\n\n\n\n<p class=\"has-text-align-center\" style=\"padding-top:var(--wp--preset--spacing--40)\">Afin de pouvoir r\u00e9pondre aux codes exigeants des secteurs de la mode et du luxe, notre solution <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/\" target=\"_blank\" rel=\"noreferrer noopener\">Interactiv\u2019 Publisher &#8211; EasyCatalog<\/a> propose diff\u00e9rentes fonctionnalit\u00e9s cl\u00e9s, pour que l\u2019automatisation s\u2019adapte \u00e0 votre cr\u00e9ation, et non l\u2019inverse.<\/p>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-8a622d80 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"52\" height=\"52\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-lien-52.png\" alt=\"Lien bidirectionnel dynamique du logiciel Interactiv' Publisher\" class=\"wp-image-17049\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-3b3a3ff7c0ffc1cfdbe0b2a001194929\">Un lien bidirectionnel pour s\u00e9curiser vos donn\u00e9es ainsi que vos tarifs<\/h3>\n\n\n\n<p class=\"has-text-align-center\">EasyCatalog permet de cr\u00e9er un <strong>lien direct entre votre source de donn\u00e9es (<a href=\"https:\/\/www.interactiv-technologies.com\/fr\/base-de-donnees-produits-pim\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">PIM\/DAM<\/a>, ERP, Excel, etc.)<\/strong> et vos documents InDesign. Concr\u00e8tement, si vous effectuez une mise \u00e0 jour d\u2019un produit ou d\u2019une cat\u00e9gorie de produits dans votre base de donn\u00e9es, cette derni\u00e8re se r\u00e9percute aussi dans votre fichier InDesign. \u00c0 l\u2019inverse, si votre \u00e9quipe modifie une information dans InDesign, celle-ci peut remonter dans votre base de donn\u00e9es. Cela permet donc de <strong>conserver la fiabilit\u00e9 des informations<\/strong> de vos produits.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n\n\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-bc07c4df wp-block-group-is-layout-flex\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-fusionner-64.png\" alt=\"Libert\u00e9 de cr\u00e9ation et gestion intelligente des variantes gr\u00e2ce aux gabarits, fonctionnalit\u00e9 du logiciel Interactiv' Publisher (EasyCatalog)\" class=\"wp-image-17051\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-203d2a87effaf44aca19cbf10fd51498\">Une libert\u00e9 de cr\u00e9ation pour vos gabarits&nbsp;<\/h3>\n\n\n\n<p class=\"has-text-align-center\">La vraie force d&rsquo;EasyCatalog r\u00e9side dans sa capacit\u00e9 \u00e0 <strong>piloter une multitude de styles de gabarits diff\u00e9rents au sein d\u2019un m\u00eame catalogue<\/strong>. Effectivement, en utilisant des r\u00e8gles d\u2019assemblage, vous pouvez disposer d&rsquo;une mise en forme diff\u00e9rente sur un m\u00eame document. Concr\u00e8tement, cela vous permet d&rsquo;alterner entre des mises en page \u00e9pur\u00e9es pour un produit \u00ab&nbsp;pleine page&nbsp;\u00bb et des structures plus denses pour vos accessoires par exemple.<\/p>\n<\/aside>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-8a622d80 wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-les-gens-travaillent-ensemble-64.png\" alt=\"Travail collaboratif facilit\u00e9 pour un gain de temps \u00e9lev\u00e9, fonctionnalit\u00e9 du logiciel Interactiv' Publisher (EasyCatalog)\" class=\"wp-image-17144\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-cca4c4b2b11113cce51f6320186a9ae7\">Un travail collaboratif facilit\u00e9<\/h3>\n\n\n\n<p class=\"has-text-align-center\">Avec EasyCatalog, vos graphistes peuvent commencer le travail de mise en forme pendant que les autres \u00e9quipes finalisent la structuration des donn\u00e9es. Cela <strong>\u00e9vite les temps morts<\/strong> car, d\u00e8s que la donn\u00e9e est pr\u00eate, cette derni\u00e8re vient remplir des structures d\u00e9j\u00e0 cr\u00e9\u00e9es sur InDesign.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n\n\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-bc07c4df wp-block-group-is-layout-flex\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"64\" height=\"64\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/icons8-groupe-dutilisateurs-homme-homme-64.png\" alt=\"Accompagnement expert des consultants d'Interactiv' Technologies, pour la solution Interactiv' Publisher (EasyCatalog)\" class=\"wp-image-17104\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-d087fcdc82bc8c68d80a3889fb7f4674\">Un accompagnement sur mesure et un service de prestation d\u00e9di\u00e9<\/h3>\n\n\n\n<p class=\"has-text-align-center\">En tant qu\u2019experts EasyCatalog, nos consultants <strong>vous accompagneront tout au long de votre projet<\/strong>, et peuvent vous former sur la solution afin de vous rendre autonome le plus rapidement possible.<\/p>\n<\/aside>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-gris-color has-text-color has-link-color wp-elements-fd22657ce159c878c2526136eff017a3\" style=\"margin-top:5%;font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Vous souhaitez obtenir une estimation tarifaire pour l&rsquo;automatisation de vos supports ?<\/h3>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\" style=\"font-size:clamp(17.905px, 1.119rem + ((1vw - 3.2px) * 0.789), 28px);\">Remplissez ce formulaire en 2 minutes !<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a3b0702f wp-block-buttons-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.interactiv-technologies.com\/fr\/automatisation-catalogues-indesign\/prix-devis-easycatalog\/\" target=\"_blank\" rel=\"noreferrer noopener\">Obtenir une estimation tarifaire de la mise en page automatis\u00e9e<\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-violet-accent-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:var(--wp--preset--spacing--70);margin-bottom:0;padding-top:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50)\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-a54e0cfc wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--30);flex-basis:100%\">\n<h2 class=\"wp-block-heading has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-4f88ff97eaace359874e1b70714fb6c5\" id=\"conclusion-pim-dpp\">Conclusion : alignez vos supports de vente sur les exigences de votre marque gr\u00e2ce \u00e0 Interactiv\u2019 Publisher &#8211; EasyCatalog<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--40);flex-basis:70%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-56959bde97f28df6a97a886946180804\">Dans la mode et le luxe, les donn\u00e9es produits ne doivent pas perturber le r\u00e9sultat visuel. En automatisant la production de vos supports avec <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/\" target=\"_blank\" rel=\"noreferrer noopener\">Interactiv&rsquo; Publisher &#8211; EasyCatalog<\/a>, vous lib\u00e9rez vos \u00e9quipes des contraintes techniques pour les recentrer sur l&rsquo;esth\u00e9tisme.<\/p>\n\n\n\n<p class=\"has-text-align-center has-blanc-color has-text-color has-link-color wp-elements-9bb26bf568192a4f62499bbaa28777c2\" style=\"font-size:clamp(14.642px, 0.915rem + ((1vw - 3.2px) * 0.575), 22px);\">R\u00e9sultat :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-blanc-color has-text-color has-link-color wp-elements-a0017c98b77d1340e8cd930404035481\">Vos graphistes sont lib\u00e9r\u00e9s des t\u00e2ches de maquettage laborieuses pour se consacrer \u00e0 la direction artistique et \u00e0 la conversion de vos supports.<\/li>\n\n\n\n<li class=\"has-blanc-color has-text-color has-link-color wp-elements-89322b7ded07b76b1eecceea1adb6e72\">Une fiabilit\u00e9 absolue des donn\u00e9es produits (mati\u00e8res, tailles, prix) sur l&rsquo;ensemble de vos d\u00e9clinaisons.<\/li>\n\n\n\n<li class=\"has-blanc-color has-text-color has-link-color wp-elements-35c29fc62b98e04fcefe1880b92b72ca\">La capacit\u00e9 de mettre \u00e0 jour vos supports instantan\u00e9ment et de multiplier les lancements saisonniers sans compromettre vos d\u00e9lais.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"792\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom-1024x792.png\" alt=\"Ecran montrant la simplification du processus de mise en page de supports gr\u00e2ce au logiciel Interactiv' Publisher (via EasyCatalog)\" class=\"wp-image-17082\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom-1024x792.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom-300x232.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom-768x594.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom-1536x1188.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/04\/undraw_bento-grid_qfc0-Photoroom.png 1598w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<section class=\"wp-block-group alignfull has-gris-clair-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-486c6428 wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-group alignfull has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--40)\">\n<h2 class=\"wp-block-heading has-text-align-center has-gris-moyen-color has-text-color has-link-color wp-elements-206f2ecc52e7e54fa470b7062e7a785b\" id=\"formulaire-database\">Pour aller plus loin&#8230;<\/h2>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-aed073b0 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--70);padding-bottom:0;padding-left:var(--wp--preset--spacing--70)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-d5916488eb182f4f1e3d994d3a4b47b4\" style=\"font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);\">FAQ (Foire aux Questions)<\/h3>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-2&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-2-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-2\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><strong>L&rsquo;automatisation ne risque-t-elle pas de brider la cr\u00e9ativit\u00e9 graphique de mes catalogues ?<\/strong><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-2\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-2-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Au contraire, EasyCatalog permet d&rsquo;utiliser une multitude de gabarits diff\u00e9rents pour un m\u00eame support, ce qui permet \u00e0 vos graphistes de choisir des mises en page vari\u00e9es et \u00e9pur\u00e9es.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-3&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-3-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-3\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><strong>Comment g\u00e9rer une multitude de variantes (tailles, coloris, mati\u00e8res) sans faire d&rsquo;erreurs ?<\/strong><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-3\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-3-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Le logiciel regroupe intelligemment toutes vos variantes sous une r\u00e9f\u00e9rence unique et les injecte automatiquement dans InDesign, ce qui supprime les risques li\u00e9s \u00e0 la saisie manuelle.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-4&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-4-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" data-wp-on--keydown=\"actions.handleKeyDown\" id=\"accordion-item-4\" type=\"button\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\"><strong>Peut-on mettre \u00e0 jour les prix ou retirer un produit juste avant l&rsquo;impression ?<\/strong><\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div inert aria-labelledby=\"accordion-item-4\" data-wp-bind--inert=\"!state.isOpen\" id=\"accordion-item-4-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p>Oui, gr\u00e2ce au lien bidirectionnel, toute modification dans votre base de donn\u00e9es (PIM, ERP, Excel) est r\u00e9percut\u00e9e instantan\u00e9ment sur votre maquette en un seul clic.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide has-global-padding is-layout-constrained wp-container-core-group-is-layout-0be3f740 wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--20);padding-left:var(--wp--preset--spacing--70)\">\n<h3 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color wp-elements-32930046e4c4c8bdf2a68f03e3f4030d\" style=\"font-size:clamp(16.293px, 1.018rem + ((1vw - 3.2px) * 0.68), 25px);\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-quels-secteurs-et-quels-metiers\/\" target=\"_blank\" rel=\"noreferrer noopener\">Autres secteurs<\/a>&#8230;<\/h3>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f591442c wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--60);margin-bottom:var(--wp--preset--spacing--70);padding-right:0;padding-left:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--50)\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"830\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_car-salesman_ni2a-1-1024x830.png\" alt=\"Cr\u00e9ation de brochures commerciales pour vos mod\u00e8les de v\u00e9hicule, gr\u00e2ce \u00e0 la mise  en page automatique via Interactiv' Publisher - EasyCatalog\" class=\"wp-image-18561\" style=\"aspect-ratio:1.6050224513553966;object-fit:contain;width:241px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_car-salesman_ni2a-1-1024x830.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_car-salesman_ni2a-1-300x243.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_car-salesman_ni2a-1-768x622.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_car-salesman_ni2a-1-1536x1245.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_car-salesman_ni2a-1.png 1598w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<h4 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-5777dd6b84458ed205e3ac8c5b8d40f4\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-industrie-automobile\/\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/interactiv-publisher\/easycatalog-industrie-automobile\/\" target=\"_blank\" rel=\"noreferrer noopener\">Automobile<\/a><\/mark><\/a><\/h4>\n\n\n\n<p class=\"has-text-align-center\">D\u00e9couvrez comment r\u00e9aliser les brochures commerciales de vos mod\u00e8les de v\u00e9hicule, avec de nombreuses options associ\u00e9s \u00e0 des tarifs diff\u00e9rents.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-f611be13 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\" style=\"margin-top:var(--wp--preset--spacing--30);margin-right:0;margin-bottom:0;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"1776\" height=\"921\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_factory_4d61-1.png\" alt=\"Cr\u00e9ation de catalogues et de fiches techniques pour les usines et manufactures, gr\u00e2ce \u00e0 Interactiv' Publisher - EasyCatalog\" class=\"wp-image-18559\" style=\"aspect-ratio:1.5306899286280728;object-fit:contain;width:223px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_factory_4d61-1.png 1776w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_factory_4d61-1-300x156.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_factory_4d61-1-1024x531.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_factory_4d61-1-768x398.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/06\/undraw_factory_4d61-1-1536x797.png 1536w\" sizes=\"auto, (max-width: 1776px) 100vw, 1776px\" \/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-46f1b6bbb7e491ee0265ee83638b7b9f\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/usines-et-manufactures\/\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Usines et manufactures<\/mark><\/a><\/mark><\/h4>\n\n\n\n<p class=\"has-text-align-center\">Dans un secteur o\u00f9 l\u2019approximation est interdite, automatisez la cr\u00e9ation de vos catalogues et de vos fiches techniques, pour garantir des documents 100% fiables.<\/p>\n<\/aside>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.34%\">\n<aside class=\"wp-block-group it-pattern-card has-blanc-background-color has-background wp-container-content-a5fc19f1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-a0135418 wp-block-group-is-layout-constrained\" style=\"min-height:100%;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<figure class=\"wp-block-image aligncenter size-large is-resized\" style=\"margin-bottom:var(--wp--preset--spacing--30)\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"854\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-1024x854.png\" alt=\"Cr\u00e9ation de catalogues promotionnels pour le secteur de la grande consommation, gr\u00e2ce \u00e0 la mise en page automatique sur InDesign, via Interactiv' Publisher - EasyCatalog\" class=\"wp-image-17868\" style=\"aspect-ratio:1.1990853433650512;width:201px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-1024x854.png 1024w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-300x250.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-768x641.png 768w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u-1536x1281.png 1536w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2026\/05\/undraw_empty-cart_574u.png 1792w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group is-vertical is-content-justification-center is-layout-flex wp-container-core-group-is-layout-ce155fab wp-block-group-is-layout-flex\">\n<h4 class=\"wp-block-heading has-text-align-center has-violet-accent-color has-text-color has-link-color has-medium-font-size wp-elements-5ec0e3e02bda134c75e3fd59ceaba5b9\"><a href=\"https:\/\/www.interactiv-technologies.com\/fr\/retail-et-distribution-specialisee\/\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-violet-accent-color\">Retail et<\/mark> distribution sp\u00e9cialis\u00e9e<\/a><\/h4>\n\n\n\n<p class=\"has-text-align-center\">Dans un secteur tr\u00e8s concurrentiel o\u00f9 il faut en permanence s&rsquo;adapter au march\u00e9, d\u00e9couvrez comment devenir plus r\u00e9actif que vos concurrents pour la cr\u00e9ation de vos supports de vente, tels que vos catalogues promotionnels.<\/p>\n<\/div>\n<\/aside>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<div class=\"wp-block-group alignfull has-blanc-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70)\">\n<h2 class=\"wp-block-heading has-text-align-center\" id=\"formulaire-database\" style=\"padding-bottom:0\">Une question ? Un projet ?<br>Contactez un expert en automatisation<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-12a0b04b wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--70);flex-basis:65%\">\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"236\" src=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR.png\" alt=\"Logo de l'\u00e9diteur et int\u00e9grateur fran\u00e7ais Interactiv' Technologies\" class=\"wp-image-27\" style=\"aspect-ratio:3.8137538182118385;width:263px;height:auto\" srcset=\"https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR.png 900w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR-300x79.png 300w, https:\/\/www.interactiv-technologies.com\/app\/uploads\/2024\/01\/Logo_IT_COULEUR-768x201.png 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-gris-color has-text-color has-link-color wp-elements-2c2ec7d9a71b33f189b7b89b31d4a231\"><strong>Interactiv\u2019 Technologies<\/strong> est un \u00e9diteur et int\u00e9grateur de solutions logicielles cr\u00e9\u00e9 en 2008. Depuis plus de 18 ans, ce professionnel de <strong>la mise en page automatique <\/strong>accompagne plus de <strong>1000 entreprises<\/strong> dans la structuration et la diffusion de leurs donn\u00e9es produits.<\/p>\n\n\n\n<p class=\"has-text-align-center has-gris-color has-text-color has-link-color wp-elements-edc1b8f6a6b63f98d264f6938bc2afe8\">Notre \u00e9quipe d&rsquo;une dizaine de consultants experts et formateurs EasyCatalog est \u00e0 m\u00eame de vous accompagner de bout en bout sur votre projet. Du d\u00e9ploiement \u00e0 l&rsquo;impl\u00e9mentation, en passant par la formation de vos \u00e9quipes et l&rsquo;\u00e9volution continue de la solution, nous g\u00e9rons l&rsquo;int\u00e9gralit\u00e9 de vos besoins sans aucun intervenant tiers.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-violet-accent-color has-alpha-channel-opacity has-violet-accent-background-color has-background is-style-default\"\/>\n\n\n\n<p class=\"has-text-align-center has-gris-color has-text-color has-link-color wp-elements-4b1255bb91e7705e8c9d0453e4dc1972\"><strong>Vous souhaitez b\u00e9n\u00e9ficier d\u2019une d\u00e9mo gratuite de 30 min dispens\u00e9e par des experts ? <br><\/strong>Remplissez le formulaire suivant et l&rsquo;\u00e9quipe Interactiv&rsquo; Technologies vous recontactera au plus vite.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:0;padding-left:0;flex-basis:35%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-8dd13e6d wp-block-group-is-layout-constrained\" style=\"padding-right:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<form class=\"wp-block-interactiv-technologies-it-form needs-validation it-pattern-form-simple it-pattern-card\" novalidate action=\"\" method=\"post\" enctype=\"multipart\/form-data\"><div class=\"it-form-ribbon\">D\u00e9di\u00e9 aux professionnels<\/div>\n<p class=\"it-form-title\">Demandez une d\u00e9monstration<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-7bc66994 wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-status it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"status\" data-field-type=\"status\" data-field-label=\"Vous \u00eates\" data-field-required=\"true\"><select id=\"it_form_status\" class=\"it-form-field-control form-select\" name=\"status\" required><option value=\"\" disabled selected>S\u00e9lectionner un statut<\/option><option value=\"company\">Une soci\u00e9t\u00e9<\/option><option value=\"agency\">Une agence<\/option><option value=\"freelance\">Un(e) freelance<\/option><option value=\"association\">Une association<\/option><option value=\"individual\">Un particulier<\/option><\/select><label class=\"it-form-field-label\" for=\"it_form_status\">Vous \u00eates<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"society\" data-field-type=\"text\" data-field-label=\"Soci\u00e9t\u00e9\" data-field-required=\"false\"><input id=\"it_form_society\" class=\"it-form-field-control form-control\" type=\"text\" name=\"society\" placeholder=\"Soci\u00e9t\u00e9\"\/><label class=\"it-form-field-label\" for=\"it_form_society\">Soci\u00e9t\u00e9<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"identity\" data-field-type=\"text\" data-field-label=\"Nom Pr\u00e9nom\" data-field-required=\"true\"><input id=\"it_form_identity\" class=\"it-form-field-control form-control\" type=\"text\" name=\"identity\" placeholder=\"Nom Pr\u00e9nom\" required\/><label class=\"it-form-field-label\" for=\"it_form_identity\">Nom Pr\u00e9nom<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"mail\" data-field-type=\"email\" data-field-label=\"E-mail\" data-field-required=\"true\"><input id=\"it_form_mail\" class=\"it-form-field-control form-control\" type=\"email\" name=\"mail\" placeholder=\"\" required\/><label class=\"it-form-field-label\" for=\"it_form_mail\">E-mail<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-text it-form-field--required it-form-field--is-floating form-floating is-style-floating\" data-field-name=\"phone\" data-field-type=\"text\" data-field-label=\"T\u00e9l\u00e9phone\" data-field-required=\"true\"><input id=\"it_form_phone\" class=\"it-form-field-control form-control\" type=\"text\" name=\"phone\" placeholder=\"T\u00e9l\u00e9phone\" required\/><label class=\"it-form-field-label\" for=\"it_form_phone\">T\u00e9l\u00e9phone<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n\n\n\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-consent it-form-field--consent form-check it-form-field--required\" data-field-name=\"consent\" data-field-type=\"consent\" data-field-label=\"\" data-field-required=\"true\" style=\"margin-top:var(--wp--preset--spacing--30)\"><input id=\"it_form_consent\" class=\"it-form-field-control form-check-input\" type=\"checkbox\" name=\"consent\" value=\"ok\" required\/><label class=\"it-form-field-inputs-label form-check-label\" for=\"it_form_consent\">En soumettant ce formulaire, j\u2019accepte que les informations saisies soient exploit\u00e9es dans le cadre de la demande de d\u00e9monstration et la relation commerciale qui peut en d\u00e9couler.<br \/>\r\nPour connaitre et exercer vos droits, veuillez consulter notre <a href=\"https:\/\/www.interactiv-technologies.com\/fr\/politique-de-confidentialite-relative-aux-donnees-personnelles\/\">politique de confidentialit\u00e9<\/a>.<\/label><div class=\"invalid-feedback\"><\/div><\/div>\n<\/div>\n<div class=\"wp-block-interactiv-technologies-it-field it-form-field it-form-field-email it-form-field--is-floating form-floating is-style-floating hasNoName\" data-field-name=\"mail_double_check\" data-field-type=\"email\" data-field-label=\"Enter email again\" data-field-required=\"false\"><input class=\"it-form-field-control form-control\" type=\"email\" name=\"mail_double_check\" id=\"it_form_mail_double_check\" placeholder=\"Enter email again\"\/><label class=\"it-form-field-label\" for=\"it_form_mail_double_check\">Enter email again<\/label><div class=\"invalid-feedback\"><\/div><\/div><input type=\"hidden\" name=\"name\" value=\"Demandez une d\u00e9monstration\"\/><input type=\"hidden\" name=\"product\" value=\"itpublisher\"\/><input type=\"hidden\" name=\"tpl\" value=\"31\"\/><input type=\"hidden\" name=\"landing\" value=\"950\"\/><button class=\"btn-form-submit it-form-submit-btn\" type=\"submit\">Je valide<\/button><input type=\"hidden\" id=\"_wpnonce\" name=\"_wpnonce\" value=\"459ffad6c9\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/fr\/wp-json\/wp\/v2\/pages\/17118\" \/><\/form>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mode et luxe\u00a0: comment automatiser la mise en page de vos catalogues de collections tout en pr\u00e9servant vos exigences esth\u00e9tiques\u00a0? Dans l&rsquo;industrie de la mode et du luxe, votre catalogue n\u2019est pas seulement un support de vente, il fait int\u00e9gralement partie de l\u2019exp\u00e9rience de marque et incarne votre identit\u00e9 visuelle. Cependant, les tendances de consommation [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"parent":16721,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Mode et luxe : automatiser la mise en page de vos catalogues de collections","_seopress_titles_desc":"D\u00e9couvrez comment automatiser la mise en page de vos catalogues de collection et multiplier vos supports avec des catalogues saisonniers, tout en pr\u00e9servant vos exigences visuelles ?","_seopress_robots_index":"","_it_page_product":"ITPublisher","_it_call_to_action":["{\"text\":\"\",\"url\":\"\"}","{\"text\":\"\",\"url\":\"\"}","{\"text\":\"\",\"url\":\"\"}","{\"text\":\"\",\"url\":\"\"}"],"footnotes":""},"class_list":["post-17118","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/17118","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/comments?post=17118"}],"version-history":[{"count":35,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/17118\/revisions"}],"predecessor-version":[{"id":18745,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/17118\/revisions\/18745"}],"up":[{"embeddable":true,"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/pages\/16721"}],"wp:attachment":[{"href":"https:\/\/www.interactiv-technologies.com\/fr\/wp-json\/wp\/v2\/media?parent=17118"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}